DLYTE ™ and Toys for Tots Announce Holiday “For-Not-A-Penny-More™” Campaign

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The Toys for Tots “For-Not-a-Penny-More™” Campaign Empowers Consumers and Corporations to Raise Funds for Additional Toys by Directing Planned Holiday Spending through the DLYTE’s Trusted Brands™


DLYTE's “For-Not-A-Penny-More™" campaign for Toys for Tots will allow individuals and organizations who are doing all they can to ‘do even more’ “for-not-a-penny-more’ this Holiday season.

DLYTE™ is launching its breakthrough “For-Not-A-Penny-More™" campaign (social media hash tag - #4napm), with a 90-day fundraising effort for individuals and corporations who are seeking innovative ways to benefit Toys for Tots during this Holiday Season.

DLYTE™’s "For-Not-A-Penny-More™" campaign framework allows Toys for Tots to leverage DLYTE™’s proprietary, customizable fundraising toolset which includes: DLYTE’s™ website, a custom landing page, email blasts, social media and embedded video. The campaign encourages consumers and corporations to benefit Toys for Tots by directing their discretionary spending through DLYTE™’s brand partner’s gift cards, thereby a meaningful percentage of the card's face value will be donated to the organization without spending a penny more than the card’s face value.

“This “For-Not-A-Penny-More™" campaign for Toys for Tots will allow individuals and organizations who are doing all they can to ‘do even more’ “for-not-a-penny-more’ this Holiday season”, says DLYTE™ CEO Barry Shore. "We believe that there is no organization more deserving than Toys for Tots. Our "For-Not-A-Penny-More™" campaign unlocks revenue previously unavailable during the Holiday season. Our goal is to enable the millions of people who participate in toy drives to literally add an additional 1,000,000 toys to the Toys for Tots toy drive this year by simply using DLYTE’S Trusted Brands™ gift cards without spending a penny more than they already planned to spend this Holiday season,” continued Shore. “We are very pleased to welcome DLYTE’S Trusted Brands as a new national corporate sponsor of the Marine Toys for Tots Campaign," said retired Marine Major Bill Grein, vice president of the Marine Toys for Tots Foundation " With their generous support through the “For-Not-A-Penny-More campaign, we will be able to fulfill the Christmas holiday dreams of many less fortunate children, who otherwise might be forgotten this year."

DLYTE™'s Trusted Brands include, but are not limited to:., Amazon.com, Applebee's International, Inc., Albertson's, American Airlines, 1-800-Flowers.Com, Inc, Barnes & Noble, Inc., Bass Pro Shops, Brookstone, Bubba Gump Shrimp Co., Cabela's Incorporated, Caribou Coffee, Chart House Restaurant, Champs Sports, Chili's, Crutchfield, Cvs Pharmacy, Domino's Pizza, Foot Locker Retail, Inc., Gander Mountain Sports, Gamestop, Gap, Gilt Groupe, Groupon, Inc., Golfsmith, Inc., Home Depot, iTunes, J. C. Penney Company, Inc., Kmart, L L Bean, Marshalls, Mccormick &, Schmicks Seafood & Steaks, Morton's Steakhouse, Old Navy, Omaha Steaks, Overstock.Com, Inc., Overton's, Panera Bread Inc., Papa John's, QVC, Rainforest Café, Red Robin Gourmet Burgers, Inc., Regal Cinemas, Staples, Inc., Sephora Usa, Inc., Sports Authority, Starbucks, Texas Roadhouse, TGI Fridays, The Gap, Tom Thumb, TJ Maxx, Walmart and Xbox. DLYTE™ brand partners are continuously being added to further expand consumer options and fundraising efforts.

About DLYTE™:
DLYTE™ Trusted Brands is an online company based in Los Angeles, California and specializes in gift card sales, awards and redemptions. DLYTE™ delivers on 3 enticing promises [SHOP.GIVE.WIN.] via a methodology entitled “The Gamification Of Loyalty™. DLYTE™ delivers on its promise: (1) Shop: Top brands consumers know and trust to their fingertips, saving time and making them money in the form of cash-backed redeemable points. (2) Give: Empowers individuals, groups and organizations to donate a meaningful percentage of each transaction to the cause or non-profit of their choice. (3) Win: DLYTE™ randomly award gifts and prizes to its community, just by being registered. Consumers and Brand Partners experience DLYTE’s™ “wow” as consumers pay and receive full face value for gift cards and get more for their discretionary dollar.

For more information visit http://www.DLYTE.com
Facebook: http://www.facebook.com/dlyteyourself
Twitter: http://www.twitter.com/DlyteYourself

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