Los Angeles, California (PRWEB) November 28, 2014
MixedSpark.com, a leading interracial dating site had launched its mobile version earlier this week. With the launch of a mobile site, the company aims to extend the website’s usability to portable devices as well.
According to statistical data issued by tech giant Google, the mobile segment accounts for about 20 percent of the total internet traffic. By offering a mobile site, MixedSpark.com strives to boost its membership base besides making the dating experience more seamless and well – integrated across multiple platforms.
Interacting with the local media, a representative from the company was reported as saying, “A lot of people nowdays wish to stay connected while on the move. The launch of our mobile site would cater to this section of the audience. It will enable them to find an ideal match and stay connected from any corner of the world. As more and more people switch to smartphones, it was important for us to serve those users as well.”
In fact, this isn't the first time that a dating website has come up with a mobile site. Earlier, a couple of other niche dating websites launched their mobile versions as well as smartphone applications in an attempt to expand their user base. MixedSpark.com has been catering to the diverse needs of people who are looking for an interracial relationship. It has given them a feature – rich platform where they can get in touch with like – minded people.
In addition to conventional communication features such as email and instant messaging, the website also features a favorites list, a blog section and user forums. Users can also contact a dating counselor to know more about the tips and tricks of online dating. The most striking feature of MixedSpark.com is its search algorithm, using which users can find a compatible partner based on a host of parameters. Apart from this, users can also get their credentials verified and become a certified member.