Necessary Clothing Responds to Ecommerce Growth with a New Brand

Share Article

New Brand Is Offered at Necessary Clothing

Necessary Clothing offers their customers some much needed shade in anticipation of a bright new-coming Spring. Quay Australia shades to be exact, as a response to the ever growing desire for more architecturally driven fashion this season.

Due to rapid company growth, greater than Necessary Clothing had originally anticipated, buyers at the company hit the streets in an attempt to niche in on what's hot for the season. With a need to replenish stock quickly while continuing to shelf up-to-date products, their goal was clear. They needed to find trending brands offering large quantities at affordable prices - quickly. 

Necessary Clothing amassed a high number of loyal returning visitors in the year of 2013, and that pattern has continued into 2014. Focusing on highly marketable fashion products and affordable clothing at a low cost to the consumer has attributed to their loyal fan base and rise in sales. Quay Australia was an ideal choice for the company with a price range of $45 - $50 on the official Quay Australia site, and now at Necessary Clothing for $14 - $35. With an affordable bulk price, dynamic celebrity following, architectural design and quick accessibility, Quay Australia undoubtedly will become a frequently featured accessory on Necessary’s online store front.

“There’s been a strong reaction from the public with these structured sunglasses we’ve seen on the runways lately. They’re becoming more architectural and quite colorful. I reached out to the Quay Australia brand in the hopes of offering that same high fashion feel for our customers, but at the price range that they've come to expect from our company,” said Jordan Bossman, Necessary’s Stylist.

Quay Australia eyewear is now available online at with a larger shipment of Quay Australia product ordered for the upcoming Spring season.

Necessary Clothing is a retail store offering trendy women's clothing in Soho with three locations on Broadway and an online E-commerce site. Though the website was started in 2011 the stores located on Broadway and Canal, and Broadway and Howard, have been open for 20+ years.
443 Broadway, New York, NY 10013
261-263 Canal Street, New York, NY 10013
442 Broadway, New York, NY 10013

Press Contact:
SEO Manager Page Lucky

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Necessary Clothing

Page Lucky

Email >
since: 09/2011
Follow >
Follow us on
Visit website