Virginia Peninsula Chamber of Commerce to Host Marketing Seminars Jan. 14

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Judith Alberts will lead VPCC members and non-members in two seminars to offer strategies for marketing planning and maximizing Facebook’s potential in 2015.

The Virginia Peninsula Chamber of Commerce (VPCC) is pleased to announce it will host Judith Alberts of Alpha-Oh eMarketing in Williamsburg for a two-part Marketing Seminar Series Jan. 14. Alberts will focus on how to develop marketing plans and utilize Facebook for business.

Members and non-members are invited to attend one or both sessions – “Make a Marketing Plan NOW!” and “Facebook for Business - A Beginner’s Guide.”

The series will be held at the VPCC offices in Hampton and is open to members and non-members for $40, or $25 each.

The session “Make a Marketing Plan NOW,” held from 2:30 to 4:30 p.m., will cover Alberts’ four pillars of planning: making a business “find-able,” defining goals and objectives, nurturing relationships with customers and building campaigns to drive action.

Then, from 5 to 7 p.m., Alberts’ second session will emphasize the importance of maintaining a business Facebook page and include strategies to improve that powerful social marketing presence.

While new social networks seemingly pop up every week, more people use Facebook than all other social platforms combined, Alberts said.

In the Facebook session, attendees will learn the difference between a Personal Profile, a Group and a Page; receive step-by-step instructions on how to set up a Business Page and add administrators; learn how to schedule postings, including imagery; and develop a strategy for marketing on Facebook that drives action.

Alberts will also share bonus information about Facebook privacy for personal profiles.

To register for these seminars, sign up online at


Judith Alberts has worked with the Constant Contact email platform since 2005, and began offering services to clients and colleagues in 2008. She is the Constant Contact Authorized Local Expert in Southeast Virginia. Her background includes education, visual arts and professional photography. With many years of experience in sales marketing, she brings a multi-faceted approach to crafting email and social campaigns that get results in today’s ever-changing marketplace.

Visit Alberts online at to learn more.


The Virginia Peninsula Chamber of Commerce (VPCC) serves the Cities of Newport News, Hampton and Poquoson; and James City County and York County.

VPCC is a business association that "Connects Business with Opportunity" through Facilitation, Advocacy, Communication and Education.

In addition to helping lead the business community on public policy impacting the Virginia Peninsula workforce, the VPCC hosts a series of programs, including the annual State of the City events for Newport News, Hampton and Poquoson; the Peninsula Executive Leadership Forum; Military Day, Job Fair and Recognition Luncheon; Young Entrepreneurs Academy; Pink Bag Lunches; and Business Connections, in addition to numerous business roundtables.

The VPCC is located at 21 Enterprise Parkway, Suite 100 in Hampton. For more information, call 757.262.2000 or email info(at)vpcc(dot)org.

Connect to the VPCC online at and via LinkedIn, Facebook and Google+.

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Stephanie Heinatz
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