The Retail Market for Musical Instruments in the US Industry Market Research Report from IBISWorld Has Been Updated

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Despite rising disposable income and growing sales, increased price competition has diminished profit margins on musical instruments. For this reason, industry research firm IBISWorld has updated a report on the Retail Market for Musical Instruments in its growing industry report collection.

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Mass merchandizers such as Walmart have been able to offer steeply discounted prices on musical instruments.

Conditions are increasingly optimistic for the Retail Market for Musical Instruments, as rising per capita disposable income continues to encourage the purchase of industry products. Aside from a slight dip in 2010, revenue grew consistently over the five years to 2014. The number of stores participating in the industry also rose over the past five years. According to IBISWorld Industry Analyst Andrew Alvarez, “Although the industry is historically dominated by traditional brick-and-mortar locations, e-tailers like Amazon, smaller niche websites and big-box stores such as Target are increasingly selling industry products.”

The industry faces challenges, however. Despite the industry’s continued expansion over the past five years, the increased participation of these large retailers led to dwindling profit over the period. IBISWorld estimates the price competition fueled by big-box stores to have cut the average industry profit margin in half from 2009 to 2014. “By carrying a variety of instruments and related products, stores benefit from high volume and convenience sales, decreasing the cost per unit for each sale,” says Alvarez. “As a result, mass merchandizers such as Walmart have been able to offer steeply discounted prices on musical instruments.”

Nevertheless, a continued rise in disposable income is projected to underpin steady growth in 2015 and subsequent years. However, in the medium term, positive economic trends will be balanced by Americans’ declining available leisure time for hobbies such as music, and a contraction in the industry’s largest market, adolescents aged 10 to 19.

For more information, visit IBISWorld’s Retail Market for Musical Instruments in the US industry report page.

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IBISWorld industry Report Key Topics

Companies in this industry sell musical instruments, such as guitars and pianos, and may also generate revenue from products sold alongside instruments, like sheet music or CDs. This report shows the size of the retail market for instruments and includes all major retail channels, including specialty stores, general merchandisers and e-retailers. Sales of audio and video equipment like amplifiers and microphones are excluded in this industry, as are musical instrument repairs and rentals.

Industry Performance
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle
Products & Markets
Supply Chain
Products & Services
Major Markets
Globalization & Trade
Business Locations
Competitive Landscape
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Barriers to Entry
Major Companies
Operating Conditions
Capital Intensity
Key Statistics
Industry Data
Annual Change
Key Ratios

About IBISWorld Inc.
Recognized as the nation’s most trusted independent source of industry and market research, IBISWorld offers a comprehensive database of unique information and analysis on every US industry. With an extensive online portfolio, valued for its depth and scope, the company equips clients with the insight necessary to make better business decisions. Headquartered in Los Angeles, IBISWorld serves a range of business, professional service and government organizations through more than 10 locations worldwide. For more information, visit or call 1-800-330-3772.

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Gavin Smith
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