snom technology Appoints Olivier Gerling Chief Sales Officer

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At New Role, Gerling Will Be Responsible For All snom Sales And Marketing Activities Worldwide.

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Olivier’s extensive experience in sales and channel operations make him a natural fit for his new role. His understanding of creating effective sales programs will help snom expand its global footprint as we roll out a new lineup of innovative products.

snom technology AG, a leading developer and manufacturer of IP handsets, today announced the appointment of Olivier Gerling to the position of Chief Sales Officer, responsible for all snom sales and marketing activities worldwide.

Gerling joined the company in 2009 as Managing Director of snom France, after more than a dozen years in leadership roles in telecommunications channel sales, marketing and business development at global companies. Gerling has a proven track record of driving incremental revenue within sales and channel marketing programs.

“Olivier’s extensive experience in sales and channel operations make him a natural fit for his new role,” said Markus Schmitt-Fumian, CEO at snom. “His understanding of creating effective sales programs and channels will help snom expand its global footprint as we roll out an exciting lineup of innovative VoIP products.”

As CSO, Gerling will be responsible for expanding snom’s market presence and leading its growth in all its core markets, along with Schmitt-Fumian. He will build on snom’s strong foundation as a leading developer of standards-based IP phones and communications devices for the business market. snom has a comprehensive lineup of SIP-based business phones and Microsoft Lync Qualified phones, and is one of the most successful European IP developers.

“I am excited about the opportunity to work with an executive team that understands the importance of building a world-class sales organization within this fast growing market,” said Gerling. “I want to further snom’s reputation of being a great company to do business with, where our customers and partners succeed with our leading edge, innovative products and world class support” said Gerling.

About snom
Founded in 1996, snom technology AG develops and manufactures VoIP telephones and related equipment based on the IETF open standard, SIP (Session Initiation Protocol). Recognized for its high-quality, customizable and cost-effective business phones, snom is also differentiated by the company’s history in the VoIP industry and its dedication to high security standards. All of snom’s products are designed to be fully interoperable with leading communications equipment vendors. snom customers and partners benefit from the interoperability and flexibility that snom telephones offer, including plug-and-play integration and universal compatibility with standards-based SIP VoIP platforms, applications or services. In September 2011, the snom 300 and snom 821 became the first and only SIP phones to achieve “Qualified for Microsoft Lync” status – Microsoft’s top distinction for fully tested interoperability and compatibility with Microsoft Lync. snom’s leadership continues today, based on its six-phone UC edition portfolio – the industry’s largest and most extensive family of standards-based business phones qualified for Microsoft Lync enterprise environments.

snom technology AG is headquartered in Berlin, Germany, with offices in Italy, France, the United Kingdom and the U.S. that support a global network of channel partners in Europe, the Americas, Asia and Africa. For more information, visit

Media Contacts
snom - North America
John Gates
Elevate Communications
+1 (617) 861–3651

snom - Global
Heike Cantzler
Berlin, Germany
+49 (0)30-39833-103/106    

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