Say I Do To Surgery: Bridal Beauty On The Rise According to New Survey

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Sam Rizk, MD, Sees Increase in Pre-Wedding Requests

Wedding season is in full swing, which means bridal beauty prep is officially in overdrive. With the excitement of wedding bells comes the extra pressure of looking good on the big day. Every bride wants to look and feel beautiful, but a recent study suggests that brides-to-be are taking pre-wedding prep to a new level.

According to a recent study by the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS), reveals that bridal beauty rituals are evolving to include aesthetic procedures that go beyond the usual hair, nails, facial routine.

In fact, the survey shows that nuptials are the number one event driving women of all ages towards aesthetic treatments, trumping reunions and holidays when it comes to looking ones best. Manhattan facial plastic surgeon Sam Rizk, MD, FACS, has seen an increased number of brides-to-be in his Park Avenue practice leading up to the big day. The most requested surgeries are nose jobs, eyelifts and facelifts for both the brides and their mothers. Thanks to Dr. Rizk’s use of 3D High Definition technology, these procedures have become more accessible, less invasive and more realistic for women looking for a confidence boost before they walk down the aisle.

Dr. Rizk’s innovative advanced telescope technology allows for increased visibility and a more precise procedure. Plus there is less tissue disruption and swelling, thereby drastically reducing recovery times. The result is extremely natural-looking outcomes with less scarring and bruising.

“There are a myriad of both surgical and non-surgical options available to women wanting to look picture-perfect on their wedding day, no matter their age,” states Dr. Rizk. “A simple procedure like a blepharoplasty can take years off the face, with minimal risks, side effects and recovery time, while a nose job may restore the confidence a bride needs to feel comfortable in the spotlight.”

“With surgical procedures, we recommend brides have the treatment at least six months before the wedding day to allow the look to settle and for all swelling to go down,” says Dr. Rizk. “For less invasive treatments, brides should still plan on having them completed four weeks before the big day.”

Dr. Rizk’s office is located at 1040 Park Avenue in Manhattan.

For more information on Sam Rizk, MD, FACS, visit

About Sam Rizk, MD, FACS
Sam Rizk, MD, FACS, is a double board certified New York City facial plastic surgeon and Director of Manhattan Facial Plastic Surgery, a JCAHO accredited surgical suite on Park Avenue. Dr. Rizk is a recognized expert on the latest advances and techniques in facial plastic surgery. He is a leader in secondary rhinoplasty, nasal reconstruction and repairing nasal defects for all skin types and ethnicities. Dr. Rizk has been selected for Castle Connolly's Best Doctors NY-Metro Area for Facial Plastic Surgery, and is a frequent presenter at AAFPRS, AACS, and FACE Ltd.

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Dila Dedivanovic
Manhattan Facial Plastic Surgery
+1 (212) 452-3362
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