Performance Horizon Adds Two Key Hires to Advance Global Leadership Position in Digital Partner Marketing
San Francisco, CA (PRWEB) September 10, 2015 -- Performance Horizon, the global leader in digital partner marketing, today announced the appointments of Misty Brewster as Director of Client Services and Marco Botticelli as Head of Product.
These new hires follow the recent additions of Chief Information Officer, Alistair Wyse and Vice President of Marketing, Erik Mikisch, showcasing the company’s focus on bolstering its leadership during this time of rapid global growth.
“As part of Performance Horizon’s accelerated growth, we continue to invest in leaders with extensive experience and that share in our mission to be the dominant provider of digital partner marketing solutions,” said Chief Executive Officer, Malcolm Cowley. “Misty and Marco complement our growing team and will both be instrumental to our continued success.”
Ms. Brewster brings more than five years of affiliate marketing experience to Performance Horizon. Prior to joining Performance Horizon, Brewster worked as a Digital Marketing Program Manager, specializing in affiliate marketing, at ROI DNA. There, Brewster launched Virgin America’s first ever affiliate program and successfully grew affiliate programs for top internet security and software advertisers. Additionally, Brewster managed ROI DNA’s social media efforts and supported internal marketing. Previously, Brewster worked at Commission Junction where she managed key accounts for top retail, grocery, electronics and travel advertisers, including Expedia US/CAN and APAC.
Mr. Botticelli has more than 10 years of multi-industry experience in Product Management and Technology, Digital Strategy, User Growth and Retention, and e-Commerce. Prior to joining Performance Horizon, Botticelli held senior positions in Product at Kenshoo where he applied his technical knowledge to real marketing problems and objectives, leveraging breakthrough technologies such as predictive analytics and artificial intelligence. Previously, Botticelli led SEM and Performance Marketing teams at agencies such as WPP/Mindshare and Omnicom/Organic across brands in travel, automotive and financial services including Hilton, HSBC Bank and Volvo, and developed digital marketing best practices at Starwood Hotels in London.
Major brands in travel, retail, finance and digital content rely on the Performance Horizon platform to drive customer acquisition, revenue increases and profitability gains through their online marketing channels. This includes the ability to optimize campaign performance, deploy creative, manage partner and product spend, adjust commission rates and run promotions on the fly, easily integrate into existing workflows and systems via the open architecture as well as process partner payments globally within one day.
For information about how your company can benefit from Performance Horizon and to request a demo, visit http://www.performancehorizon.com.
About Performance Horizon
Performance Horizon, the leading provider of SaaS solutions for digital partner marketing, enables brands to directly connect with their marketing partners to dramatically increase customer acquisition and drive high margin revenues from online marketing channels. With offices in the U.S., U.K., Japan and Australia, Performance Horizon's platform drives $3B+ in advertiser top line revenues across 120,000 marketing partners in over 170 countries. Performance Horizon is backed by top-tier investors, including Mithril, Greycroft Partners and DN Capital. For more information, visit http://www.performancehorizon.com and follow us @tweetphg.
Peter Moran, Indicate Media, +1 (347) 880-2895, [email protected]
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