Attendees will hear from those making design and UX innovations in some of the world’s most competitive industries
Los Angeles, CA (PRWEB) July 21, 2016
The conference will focus on the growing importance of user experience across different channels. It’s been over 20 years since Bill Gates wrote that ‘content is king’ - this may still be the case, but UX is coming for its crown. The shift towards mobile, the rise of ad blocking software, the need for content to be valuable to the user - these are all challenges that UX innovation can overcome, with publishers looking to strike that balance between monetization and usability.
But digital design affects all businesses, not just publishers of content. In the digital world, engagement is something all digital experiences are striving for. Companies have to ensure their design team is effective and agile enough to continually adapt the design and UX of the company’s digital offerings to suit the ever-changing demands of the consumer.
This September 15-16, Los Angeles will be home to the Digital Design & Web Innovation Summit, where leaders from a host of different industries will come together to share insight and case studies around digital design. At the summit, attendees will hear from those making design and UX innovations in some of the world’s most competitive industries, giving a clearer picture of how best to grapple with the challenges of UX and digital design across all platforms.
ESPN’s Ryan Spoon will be explaining how he and his team build digital products, Ryan Williams from Audi will talk on how UX design can support sales strategy, and PlayStation’s Gene Lee will share the importance of continual user research to the company, along with 25+ other top-level UX and design experts.
As well as the presentations, the Digital Design & Web Innovation Summit will give attendees the opportunity to meet and connect with other high-level executives to share business ideas, insight, and potentially find the next great partnership to take their companies forward.
Innovation Enterprise Ltd, a division of Argyle Executive Forum, is a business-to-business media brand specializing in delivering the most innovative business solutions to executive-level decision makers. Innovation Enterprise produces a range on online and offline content, including, but not limited to, summits, online learning, webinars, and white papers, as well as offering other additional services such as lead generation and bespoke research.
Innovation Enterprise focuses on seven key channels - Finance, Supply Chain, Analytics, Big Data, Strategy, Digital, Innovation & Sports - to ensure that organizations are furnished with all the cutting-edge insights necessary to driving growth in the evolving business environment.