Peterbilt Dealer The Larson Group Rolls Out Mobile Messaging to Enhance Connections With Customers

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Commercial truck fleet owners and drivers can now chat or text with TLG Peterbilt dealers from the company’s recently redesigned website.

TLG offers new and used Peterbilt trucks for sale, Peterbilt truck parts, and commercial truck service options.

TLG Peterbilt now offers a mobile messaging platform to provide customers instant answers, even on the go.

Adding mobile messaging capabilities provides the ultimate in convenience—customers can choose to chat, text or call us, whichever option works best for them.

In a continued effort to enhance its award-winning service, The Larson Group (TLG) Peterbilt has chosen Contact At Once!, a LivePerson company (Nasdaq: LPSN), as its mobile messaging platform, enabling customers to instantly connect with dealers using chat or text.

“Adding mobile messaging capabilities provides the ultimate in convenience–customers can choose to chat, text or call us about general inquiries, Peterbilt truck parts or even inventory, via whichever option works best for them,” said Glenn Larson, TLG President and Dealer Principal. “As we said when we unveiled our new site design, our goal is to offer our customers innovative features that continually improve their experience with us.”

Now, when a customer has a question about new and used Peterbilt trucks for sale while shopping online or in store, they can simply text through the Contact At Once! platform from the website, a phone or the app and get immediate feedback.

To ensure someone is always available to respond to customers’ commercial truck service requests, inquiries about specific Peterbilt listings and general questions, TLG dealers chose Contact At Once! mobile apps to connect on-the-go. The current Peterbilt North American Dealer of the Year also plans to integrate proactive conversation management as a part of its program.

“If someone from one of our dealership teams isn’t available, messages roll over to trained professionals who can provide an instant connection for the customer and capture information for dealer follow up,” said Barbie Langston, TLG Corporate Marketing Manager. “The combination helps us ensure we have a consistent and positive experience whenever customers choose to connect.”

Data shows that mobile messaging between consumers and businesses over the Contact At Once! network, which manages millions of interactions each year, is rapidly on the rise. More than 15,000 dealerships in automotive, commercial transportation use the Contact At Once! platform to connect with consumers.

“When we give customers the option to message with dealers, they take advantage of it,” said Skip Dowd, Contact At Once! vice president, Automotive solutions.

About The Larson Group

The Larson Group has been providing quality Peterbilt products and exceptional service across the Midwest for over 25 years and has now expanded that stellar service to the Southwest as well. TLG has built teams of qualified, highly trained professionals to assist customers with their commercial transportation needs at 18 Peterbilt facilities, located in Arkansas, Illinois, Indiana, Kentucky, Missouri, North Carolina, South Carolina and Ohio. The dealer group sells, services and inventories parts for the full lineup of Peterbilt trucks as well as all lines of trucks, trailers, buses and engines.

For more information about The Larson Group’s Peterbilt trucks, parts or commercial truck service offerings, visit TLGtrucks(dot)com or contact Barbie Langston at blangston(at)tlgtrucks(dot)com.

About Contact At Once!

Contact At Once!, a LivePerson company, helps boost engagement by making it easy for consumers to connect with vehicle manufacturers and dealerships to ask questions at the moment their interest is piqued. More engagement can translate into more sales, and that’s why over 15,000 businesses rely on the Contact At Once! mobile messaging platform to build connected relationships with online, mobile shoppers. For more information, visit contactatonce(dot)com.

About Liveperson, Inc.

LivePerson, Inc. (NASDAQ: LPSN) is a leading provider of mobile and online messaging business solutions, enabling a meaningful connection between brands and consumers. LiveEngage, the Company's enterprise-class, cloud-based platform, empowers consumers to stop wasting time on hold with 1-800 numbers, and instead message their favorite brands, just as they do with friends and family. More than 18,000 businesses, including Adobe, Citibank, EE, IBM, Orbitz, PNC, and The Home Depot rely on the unparalleled intelligence, security, and scalability of LiveEngage to reduce costs, increase lifetime value, and create meaningful connection with consumers. For more information, please visit To view other global press releases about LivePerson, please visit

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Barbie Langston, Corporate Marketing Manager
The Larson Group
417.865.5355 Ext: 1017
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Rurik Bradbury
LivePerson, Inc.
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