Purple to support Manchester Metropolitan University with their Student Journey Transformation Programme

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Purple are pleased to announce a new partnership with Manchester Metropolitan University. The partnership is to support the University on the development and delivery of their Student Journey Transformation Programme.

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Purple has been chosen as strategic partner due to their expertise, capabilities and, approach.

Manchester Metropolitan University’s Student Journey Transformation Programme is a large-scale and complex business change initiative focused on enhancing aspects of their processes and systems across the student life cycle from initial enquiry to becoming a member of their alumni.

Purple has been chosen as strategic partner due to its expertise, capabilities and, approach. Purple’s first phase of engagement has focused on supporting the university in developing a comprehensive current state (As-Is) Business Operating Model and standardised process maps, to provide a reference and point in which the universities improvements can be measured against. This phase has touched on all areas of the University from Marketing and Student Recruitment to Student Access and Support.

Working with the project sponsors and staff across the university the second phase of the programme is now focusing on Manchester Metropolitan University’s future operating state (To-Be). Purple will be facilitating To-Be process definition workshops and supporting the development of Manchester Metropolitan University’s desired Business Operating Model.

“We are delighted to be working with the Manchester Metropolitan University on this ambitious transformation programme to improve the experience of their students, tutors and staff,” said Simon Adams, COO at Purple. “This project enables us to demonstrate our dynamic approach, depth of experience and capability in Higher Education, and enabling Business Transformation.”

“Many organisations set-out on a journey to improve the experience they provide to their customers and increase their operational efficiency, but few invest in being able to qualify and accurately measure the benefits or truly drive change from a business or customer (student) perspective. We are very proud to be providing services that are enabling such a project,” said Adams.

Purple’s engagement is to provide Manchester Metropolitan University with a robust, innovative and comprehensive capability that captures the required business outcomes and desired student experience, enabling the assessment, selection and implementation of suitable technologies to underpin the delivery of Student Journey Transformation Programmes objectives. Ultimately improving the experience for all who work, study and engage with the university.

“We engaged Purple to support and assist with capturing and defining our requirements AS IS and TO Be on the student journey programme,” said Andrew Kemp, Transformation Director at Manchester Metropolitan University. “They have worked flexibly and as an integrated partner working with University colleagues and have delivered at speed whilst adding value and challenge to our project and supporting colleagues in understanding the change and transition.”

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Cara Wassell
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