Boston, MA (PRWEB) May 09, 2017
e-Spirit Inc., maker of the FirstSpirit Content Experience Hub, today announced that it exceeded all 2016 goals, and has had the biggest quarter in the company’s history in Q1 2017. e-Spirit expects this growth trajectory to continue throughout 2017 largely due to demand for its new content-as-a-service solution FirstSpirit CaaS, its rapidly growing cloud business, growth in North America, as well as strong license and service revenues in Central Europe.
New customer development
More than 20 new customers selected the FirstSpirit Content Experience Hub in 2016, including fashion retail groups such as ECCO and CBR Fashion Group brands including Street One and Cecil, as well as KfW Bankengruppe, Ernst Klett Verlag, Wilo, and other international trading, insurance and industrial enterprises.
"In 2016 e-Spirit had two of the best performing quarters in the company's history and we’re very pleased that momentum is continuing in 2017 with a banner first quarter,” says Udo Sträßer, chief revenue officer at e-Spirit. "I would like to thank all our customers and partners for their confidence and loyalty, and I especially would like to thank all of my colleagues at e-Spirit who have made these outstanding results possible through their commitment and passion."
In 2016, e-Spirit launched a strategic change process which is supported by three pillars: the transparent management of the company, the adaptation of the product strategy and a focus on the creation of value added by the customer. Specific measures taken include a reorganization of sales with the formation of cross-functional performance teams, and the company-wide introduction of Kanban as a methodology used to create transparency, optimize processes, and thus produce faster results. Other notable change initiatives include the product development team’s transition to trunk-based development and shorter incremental release cycles that create continuous value for the customer.
"With the many minor and major improvement measures taken last year, we are now fit and more agile and plan to continuously optimize our solutions and processes to enable other areas of growth that we will invest heavily in this year," said Jörn Bodemann, chief executive officer at e-Spirit.
The company invested significantly in research and development in 2017 already, and plans to create some 40 new jobs in order to further product innovation and realize its potential. "The extremely positive response to our content-as-a-service solution confirms our commitment to pursuing the path to further developing FirstSpirit into a world class content experience platform," added Bodemann.
e-Spirit changes the way companies in every sector monetize their content. It is a leader in enabling companies to unlock the value of digital content and transform the way they communicate with customers and employees. FirstSpirit combines all systems, applications, data and content into a central content experience hub that helps customers create engaging customer experiences. It gives companies the infrastructure needed to efficiently supply increasingly large quantities of personalized content for a growing number of channels and touchpoints along the customer journey, allowing them to systematically reach customers worldwide.
With FirstSpirit, FirstSpirit Cloud and FirstSpirit CaaS, e-Spirit offers users diverse solutions for significantly accelerating the time-to-market of their communication for products and brands and rolling out digital marketing measures target group specific and in real time.
e-Spirit was founded in 1999, is part of the adesso Group and has offices in 16 locations in the US, Germany, Great Britain, the Netherlands, Switzerland and Austria. Customers include international brands and corporations such as L’Oréal Luxe, BASF, Bosch, Commerzbank, EDEKA, MAN, Media-Saturn and many others. http://www.e-Spirit.com
One Cranberry Hill, Suite 100
Lexington, MA 02421, USA
+1 781 862 5511
Media contact for e-Spirit:
+1 (503) 780-3471