Dr. Philip Young’s Book, "Buy Low, Sell High: The Simplicity of Business Finance," Is Officially Available for Pre-Order in the U.S.

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Offering simple and practical tools, “Buy Low, Sell High” is dedicated to helping non-financial people understand the fundamentals of business finance easily and painlessly.

Phil is one of the best educators in the elite Google Business Academy faculty. -Amelie Villenueve, Head of Business Leadership Development, Google

LID Publishing (http://lidpublishing.com/) is thrilled to announce that Dr. Philip Young’s concise and intuitive book, "Buy Low, Sell High: The Simplicity of Business Finance," is now available for pre-order in the U.S. and will officially go on sale June 13, 2017 via Amazon (https://goo.gl/R8LHMj). Drawing upon 30 years of experience as a corporate consultant and MBA professor designing and teaching seminars in the areas of finance, marketing, and strategy, Dr. Philip Young has penned the ultimate manual for non-financial professionals looking for a quick and easy guide to understanding key financial terms and concepts.

At the start of the book, Dr. Young immediately quells the misconception that business finance is confusing and mysterious, requiring sophisticated mathematical abilities. In fact, he’s quick to highlight the fact that business finance for non-financial professionals involves no more than basic arithmetic, because at the end of the day, business finance is simply about understanding how and why a business makes money. And for those who work in the daily operations of an organization, business finance means down-to-earth tasks such as setting budgets, making sure there is enough cash, and meeting specific revenue or profit targets.

Broken down into seven concise and easy-to-read chapters, Dr. Young first introduces the main elements of a company’s financial report. He then explains the key terms used in that report. Following this, he goes behind the numbers to explain how people throughout the company make an impact on its financial performance. And finally, he spells out how a company’s financial performance relates to its efforts to increase its shareholder value. Bolstered by illustrative charts, quick and engaging real-life exercises, and diagnostic Q&As, "Buy Low, Sell High" truly simplifies business finance, significantly improving the reader’s acumen on this critical subject.

“This book is a gem! It is a concise and practical review of key financial metrics and how they create shareholder value. The section on how everyone at all levels and functions of a company can help to improve its financial performance is particularly insightful.” -James A. Runde, Advisory Director, Morgan Stanley

“Phil is one of the best educators in the elite Google Business Academy faculty. This book is built from the same core as the material he uses so successfully in enhancing the financial acumen of our GBA participants.” -Amelie Villenueve, Head of Business Leadership Development, Google

"Buy Low, Sell High" is currently available for pre-order via Amazon (https://goo.gl/R8LHMj), and will officially go on sale June 13, 2017.

About Dr. Philip Young
Dr. Philip Young is a corporate education consultant (http://www.philyoungconsulting.com/) and former MBA professor with over 30 years of experience in the design and delivery of business seminars and training programs in finance, strategy, and marketing. His clients include leading global companies (Google, Microsoft, IBM, Colgate-Palmolive, ABInBev, GE Aviation, American Express, MasterCard, Verizon, AT&T) in a wide variety of industries including IT, telecommunications, finance, and pharmaceuticals. He has taught in corporate education programs for his clients in over 30 countries around the world and is an active member of the global faculty network of Duke Corporate Education. Dr. Young has also developed a business simulation that is now offered virtually to universities and corporate education programs. Visit: http://www.philyoungconsulting.com/beacon-business-simulation.html

About LID Publishing
LID publishing specializes in working with business authors and organizations to help them develop content to promote their brand, message, and expertise. Founded in 1993, LID has over 1,700 authors and continues to add approximately 120 new titles each year. Visit: http://lidpublishing.com/

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Marion Bernstein
Lid Publishing
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