Wella's Hairdressers At Heart Announces 2017 Wella Cares Grand Prize Winners

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A total of $17,000 was awarded to 3 winners across North America

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Wella’s Hairdressers At Heart is proud to announce the three Grand Prize Winners of the Wella Cares Contest as Grand Prize Winner, Second Prize Winner, and Third Prize Winner. Each will respectively receive $10,000, $5,000, and $2,000 for their dedication and commitment to charity-related efforts.

Hairdressers At Heart holds the annual Wella Cares Contest, inviting Wella stylists to share stories of the transformative projects they are leading in their neighborhoods and salon communities. The Wella Cares Contest reflects Hairdressers At Heart’s commitment to supporting salons and stylists by helping them give back to their communities, both locally and globally.

The top five Wella Cares Contest Finalists were announced on Monday, May 15th. Hairdressers At Heart congratulated and announced the winners across their social platforms, gaining awareness for the causes and expanding each stylist’s professional following. In the following weeks, the three Grand Prize Winners were surprised with an in-person delivery of their check by the Hairdressers At Heart team.

The Grand Prize-Winning project, Barbers Without Borders, was awarded $10,000 for their work. The team includes founders Joshua Wagner, stylist at High Five Salon, and Spanky Caudill, owner of Spanky’s Barber Shop, as well as Justin Boh, Creative Director at Hambone Collective, and project manager Katie Wagner. Their mission is to empower underserved communities across the globe by sharing their craft through education and one-on-one mentorship. They plan to travel to Kenya this fall in partnership with Missions of Hope International (MOHI) to continue to spread their passion for the craft.

The Second Prize-Winning project was awarded $5,000 for continued charitable work through hosting an annual education-focused fundraising event. The team includes: Vance Theodour, owner of Salon Evangelos; Chuck Morris, owner of Charles Morris Salon; Jeffrey Lamorte, salon owner, and Jason Lamorte, salon partner, of Jeffrey Lamorte Salon & Day Spas (3 locations).

The Third Prize-Winner, Katrina Ruiz, was awarded $2,000 for her work with the Beauty Cures Project. As a cancer survivor, Ruiz started Beauty Cures Project to help cure the pain that cancer brings to those battling the disease, as well as their families, by offering support classes, care baskets, and specialized beauty services.

“We developed Hairdressers at Heart to honor the personal and professional commitment of stylists to their communities,” said Coty Senior Vice-President North America Professional Beauty and Global OPI Sal Mauceri. “The Wella Cares winners are great examples of the power of the beauty professional to make a difference in our world.”

The next Wella Cares Contest will commence in March 2018. For more information and updates, please, visit http://www.HairdressersAtHeart.com


About Hairdressers At Heart: Stylists are committed to being the best, perfecting their craft with every cut. Wella is here to advance the salon industry, one stylist at a time. Hairdressers At Heart is a program created to help stylists develop their talents throughout their career. Our goal is to be a vital partner to salons, empowering individual stylists and our entire industry. For more information: http://www.hairdressersatheart.com/

About Coty Inc.: Coty is one of the world’s largest beauty companies with approximately $9 billion in revenue, with a purpose to celebrate and liberate the diversity of consumers’ beauty. Its strong entrepreneurial heritage has created an iconic portfolio of leading beauty brands. Coty is the global leader in fragrance, a strong number two in professional salon hair color & styling, and number three in color cosmetics. Coty operates three divisions – Coty Consumer Beauty, which is focused on color cosmetics, retail hair coloring and styling products, body care and mass fragrances sold primarily in the mass retail channels with brands such as COVERGIRL, Max Factor and Rimmel; Coty Luxury, which is focused on prestige fragrances and skincare with brands such as Calvin Klein, Marc Jacobs, Hugo Boss, Gucci and philosophy; and Coty Professional Beauty, which is focused on servicing salon owners and professionals in both hair and nail, with brands such as Wella Professionals, Sebastian Professional, OPI and ghd. Coty has approximately 20,000 colleagues globally and its products are sold in over 130 countries. Coty and its brands are committed to a range of social causes as well as seeking to minimize its impact on the environment.

For additional information about Coty Inc., please visit http://www.coty.com/

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Allie Haen