Mindmatrix Marketing Automation Software Introduces ‘Hotspots’

Share Article

Users can now create interactive, attention-grabbing banners and images with hotspots in the marketing automation software platform

Mindmatrix marketing automation software’s new feature allows users to take their web-based marketing and sales assets to the next level by adding hotspots to the banners and images used in them. The hotspotted banners and images can then be folded into internal playbooks, a partner portal welcome page, channel, sales or marketing dashboards or even made a part of an external web asset (using a system generated HTML code) created using the Mindmatrix marketing automation software, such as a landing page or a microsite.

Mindmatrix CEO, Harbinder Khera says, “Last month we introduced the interactive banner feature that let Mindmatrix users create attractive banners using text, images, videos, call to action buttons, slideshows and fancy animation styles. This month we enhanced it even more by adding the hotspot feature. Apart from using this in external assets, the hotspot feature can be used by companies internally to drive adoption and engagement of the Mindmatrix platform by their channel partners and salespeople. Companies can use this feature for announcements, such as the addition of new sales assets, employee of the month, or availability of new MDF. These interactive banners can be put up on the welcome page of the partner portal or on the dashboard or in the internal playbook section, so it gets the channel partner’s/salesperson’s attention”

About MindMatrix

The only software in the marketplace that offers Partner Relationship Management (PRM), Channel Marketing Automation, Channel Sales Enablement, Direct Sales Enablement and Corporate Marketing Automation, all on one platform.

Mindmatrix is the only single, fully integrated platform offering complete sales and marketing enablement for direct and indirect sales. Mindmatrix combines Partner Relationship Management (PRM), Channel Marketing, Asset Management, Sales Enablement, and Marketing Automation for the complete enablement of your sales and marketing teams. This unified platform takes you through every step in the sales process from lead to revenue, enabling your sales channels to sell more, faster.

End-to-end services that make you successful

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Harbinder Khera
MindMatrix, Inc.
+1 412-259-5818 Ext: 1011
Email >
Follow >
Follow us on
Visit website