Threadless Kicks Off Artist Shops Accelerator

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Threadless announces Artist Shops Accelerator with $100,000

We want to help even more artists grow and develop their shop into a fully functioning brand.

Threadless today announced the new Artist Shops Accelerator program, set to distribute $100,000 between four Artist Shops in 2018. The goal of the Artist Shops Accelerator is to support and grow the selected shops as they sell and promote unique, independent designs offered on items from the full catalog of Threadless products. The Artist Shops Accelerator is helping shape the future of artist-driven commerce by providing leadership, mentorship, and promotion to entrepreneurs and business owners looking to monetize their art and build a strong brand.

Launched in 2015, Artist Shops by Threadless is a white-label platform where anyone can launch and customize their own ecommerce store. Threadless handles all manufacturing, order fulfillment, and customer service, allowing shop owners more time to focus on building their own brand. In under two years, Artist Shops has grown substantially, with over 100,000 users spanning 120 countries. The limited apparel items originally offered have since expanded into a full lineup of prints, home decor, accessories, and clothing styles.

“We created Artist Shops to give artists an easy way to share and sell their work,” said Jake Nickell, Founder and CEO of Threadless. “Every change that we make to our business model has been to help artists make more money. Now, we want to help even more artists grow and develop their shop into a fully functioning brand. Through our funding and our mentorship, over the course of one year we’ll be growing these Artist Shops into self-sustaining, thriving businesses.”

The Artist Shops Accelerator program is open to new and existing Artist Shop owners. There are minimum requirements to apply and a formal application process, whereby entries are accepted until December 31, 2017. The final four shops selected to participate in the Accelerator program will be notified on January 20, 2018.

Threadless Artist Shops is the only platform of its kind that allows shop owners to set their own product prices and keep all customer information including email addresses, while also paying artists the most money comparatively from each sale. Users are also actively encouraged to promote their Artist Shop using Threadless’ proprietary tools on the platform. Threadless publishes weekly Creative Resources that offer tips and guidelines to running a successful Artist Shop.

Artists, schools, sports teams, libraries, authors, video game developers, YouTubers, comedians, nonprofits, activists, small businesses, and anyone interested in launching an online store are encouraged to visit and sign up to launch a shop.

More information and instructions for applying to the Accelerator program can be found here:

About Threadless
Threadless is an online creative community that makes, supports, and buys great art. Thousands of independent artists worldwide submit their designs to be scored and picked. The designs that score the highest within the community get made into t-shirts, bags, wall art, and a wide selection of home, apparel, and accessory items. Founded in 2000, the Threadless mission has always been to support artists. From t-shirts, to adding home and accessory items, and now with the newest addition, Artist Shops where people can create their very own online store, their goal has always been to help creatives succeed. When people buy from Threadless, they are supporting the artist who created the designs.

Make Great Together.
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Elizabeth Schmidt
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