International search engine optimization is a hot topic these days since it presents an excellent opportunity for any translation and localization company to support their clients with their international expansion efforts.
DENVER (PRWEB) February 08, 2018
Boulder SEO Marketing, a provider of affordable SEO packages, digital marketing training and consulting services, announced today that its founder and president will present a keynote entitled “Boost Global Sales with Multilingual and International Search Engine Optimization” on March 1, 2018, at XTM LIVE Europe. This year’s Translation Technology Power Summit will be held in Amsterdam, Holland. Additional information and registration are available by visiting http://www.xtm-intl.com/live/europe.
Organized and hosted by XTM International, a software development company that specializes in translation software and technology, XTM LIVE Europe provides its participants with an excellent opportunity to connect with localization professionals from international enterprises. Conference attendees will learn best practice and valuable insights into the latest advancements in translation technology. The two-day event also features round-table discussions and workshops.
In his keynote address, Chris shares tips and best practices that will companies boost sales from their multilingual websites, including:
- Getting started with multilingual and international search engine optimization (ISEO)
- Pros and cons of a centralized vs. a de-centralized ISEO model
- The keyword research and transcreation process
- Step-by-step: The ISEO process
- Technical considerations, and tools and technologies to support the ISEO process
A survey conducted by Common Sense Advisory revealed that 75% of Internet users would decide to purchase a product if the description is in their native language. Despite this statistic, a large number of Fortune 500 companies have not yet localized their website into multiple languages. And even more surprising, many of these websites are not properly optimized for online search.
“I’m honored to give the keynote at this year’s conference,” notes Chris Raulf founder of Boulder SEO Marketing. He adds: “International search engine optimization is a hot topic these days since it presents an excellent opportunity for any translation and localization company to support their clients with their international expansion efforts. It’s also one of the least expensive, yet most effective marketing strategies any company can implement to increase sales from global markets.”
About Boulder SEO Marketing
Now officially also a London SEO agency, Boulder SEO Marketing features offices and training facilities in Denver and Boulder, Colorado, and in London, UK. We take pride in offering 5-star rated in-person and online SEO training courses for all levels and business professionals worldwide rely on our digital marketing training and consulting services. We work with companies from around the globe to implement strategies that will boost sales from their online marketing efforts.