“I see an opportunity for great disruption in sports media and fan engagement, and innovators like Fantag are well positioned to lead and win,” said Steve Young. “I look forward to working with the team as they continue growing in sports and beyond.”
SACRAMENTO, Calif. (PRWEB) April 03, 2018
Fantag, a pioneer in video highlight technology, today announced that legendary football player Steve Young and media industry executive Pat Talamantes have joined the company’s advisory team. The expansion of its advisors will help accelerate Fantag’s rapid growth in the sports media ecosystem while leveraging Young’s and Talamantes’ industry insights.
“It’s a thrill and an honor to have Steve and Pat join the team,” said Fantag CEO John Stone. “They bring unique and complementary perspectives on sports and digital media -- two worlds that Fantag is bringing together with the support of industry partners.”
Best known for his role as quarterback for the San Francisco 49ers, Young enjoyed a distinguished fifteen-year career in the National Football League (NFL). He was the league’s Most Valuable Player (MVP) in 1992 and 1994, and is recognized as one of the most efficient passers of all time. He is a member of both the Pro Football Hall of Fame and the College Football Hall of Fame. After football, he has achieved success in sports broadcasting as well as a variety of business ventures and philanthropic causes.
A widely admired media executive, Talamantes most recently served as president and CEO of The McClatchy Company, one of the largest news organizations in the nation. Most notably, he helped lead the company’s digital transformation, while reducing the company’s debt and maintaining its commitment to the highest journalistic standards. During his tenure, Talamantes led the company’s adoption of design thinking methods and worked with several of McClatchy’s digital media company investments.
Fantag is a cloud-based service that enables producers and spectators to make, manage, and share video highlights instantly from any event. The company has already made great strides with pro, college, and high school sports in collaboration with organizations such as the United Soccer League, NBA G-League and with MaxPreps, a division of CBS Interactive.
“I see an opportunity for great disruption in sports media and fan engagement, and innovators like Fantag are well positioned to lead and win,” said Young. “I look forward to working with the team as they continue growing in sports and beyond.”
Fantag launched its free mobile app in 2017 enables instant video highlights on the phone at any event. The company will soon release a companion browser experience to provide a suite of options for teams, schools, and any organization to centrally manage, brand and monetize their video content.
“I’ve been connected with the Fantag team since the time of its launch, so it’s gratifying to formally come on as an advisor,” said Talamantes. “This is shaping up to be a big year for the company as it works with leading media players, and it will be exciting to play a larger role.”
Fantag is the easiest, fastest, and most affordable way to instantly create and share multi-angle video highlights. Using its patented technology, Fantag automates the connection between video creators and video consumers. By delivering personalized highlights to a larger audience, Fantag transforms the fan experience and and streamlines the content creator’s workflow. The value of the video already being captured is significantly increased at the click of a button for everyone -- whether a fan, player, parent, coach, athletic director, recruiter, sports editor or broadcaster.
With a presence in Silicon Valley and Sacramento, Fantag's advisors and investors comprise leaders at sports and events organizations such as StubHub; former executives from Apple, NBC and Telestream; members of the ownership group of the NBA's Sacramento Kings; and Moneta Ventures, a fund focused on early-stage companies. For more information, please visit Fantag at http://www.fantag.live.