Suzhou Tourism Reaches Facebook Milestone

Share Article

Visit Suzhou Facebook page now has more than 600,000 fans

Suzhou Tourism is celebrating its latest social media milestone as the audience of its English-language Facebook page has grown to 600,000 fans – and counting! The Visit Suzhou Facebook page provides an inside look at the destination through visually driven daily posts designed to educate, engage, and inspire travelers interested in planning a trip to China, ensuring that Suzhou is a main destination on their itinerary. In addition to its captivating photo and video content, the Facebook page makes it easy for travelers to turn their inspiration into a vacation reservation by offering details about the latest packages to Suzhou offered by North American tour operators.

This Facebook accomplishment is a result of Suzhou Tourism’s year-long "Made in Suzhou" social media campaign, which launched in June 2017. The campaign provides travelers with an in-depth exploration of Suzhou’s signature tourism assets – cuisine, art, silk, and gardens. It spans Suzhou’s digital and social media platforms and includes a four-part "master class" video series produced by well-known travel personality Kelley Ferro focused on these tourism assets; a recent trip to Suzhou organized for three high-profile content creators; and rapidly growing Visit Suzhou channels on Instagram, Twitter, and YouTube targeting the North American market.

In addition, buzz-worthy consumer-facing campaign sweepstakes that supported these achievements. Through partnerships with six like-minded travel brands including BRIC’s Milano Luggage Company, Priority Pass, ReBloom, @TravelDeals, Journo Travel Co. and Matt’s Flights, Suzhou Tourism offered subscribers a chance to win an escape to the destination to experience the city’s longstanding history in silk production. As a result of the sweepstakes, Suzhou Tourism reported a significant increase in social media engagement on Facebook.

Travelers interested in engaging with Suzhou and discovering its adventurous cuisine, masterfully created arts and crafts, rich silk making culture, and UNESCO World Heritage-designated classical garden can follow #TravelSuzhou and #MadeInSuzhou on social media and visit TravelToSuzhou.com.

About Suzhou
Suzhou, the "Venice of China," is known for its elegant stone bridges, canals, flowing water, and noteworthy architecture. Located in the center of the Yangtze River Delta, approximately 60 miles west of Shanghai, Suzhou is one of the oldest cities in the Yangtze Basin dating back more than 2,500 years. The city boasts the beautifully manicured Classical Gardens of Suzhou, nine of which have been collectively designated a UNESCO World Heritage Site, as well as 11 destinations along the Grand Canal that have also been designated world cultural heritage sites.

Each year, millions of tourists travel to Suzhou to experience the destination’s more than 400 attractions, ranging from pagodas and temples to historical districts and world-class museums. Suzhou is continually developing in areas like the Suzhou Industrial Park (SIP), which boasts five-star hotels, the iconic Lake Jinji, and Asia’s largest Ferris Wheel.

Travel to Suzhou is easily accessible via three convenient area airports with non-stop flights from North America: Shanghai Hongqiao International Airport (SHA) offers bullet train service to Suzhou, which is approximately a 50-mile, 30-minute trip; Pudong International Airport (PVG) is approximately 65 miles from Suzhou, an hour and half drive; and Sunan Shuofang International Airport (WUX) is approximately 14 miles from Suzhou, a 30 minute drive.

For more information on Suzhou please visit http://www.TravelToSuzhou.com, and follow along on Instagram, Twitter and Facebook.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Ashley Norman
PHG Consulting
6464659775
Email >
Visit website