"Focusing on emerging markets while delivering customizable video solutions through our platform has enabled media owners to maximize their revenue opportunity in real time”.
NEW YORK (PRWEB) April 17, 2018
As publishers increasingly seek out new revenue opportunities in the face of rising competition, such as how Facebook impacts a business dependency for a publisher, truvid empowers its media owners to take a more independent stance to drive website engagement which subsequently generates additional revenue.
While competing fiercely for eyeballs, truvid offers media owners a unique full stack video solution to independently manage and curate their video advertising inventory and promote their content.
Through advanced video delivery technology, developed solely to drive website growth, user engagement and publisher independence. Truvid has essentially created a one stop solution for media owners, including an extensive video library updated on a daily basis, spanning over 15 languages. This one two punch effectively enables publishers to constantly deliver engaging and contextually relevant video solutions to their audience.
Key publisher growth metrics for truvid’s video business from Q4 2017 to Q1 2018 includes:
- New publishers increased by 50%
- Video views grew by 400%
- Revenue was up by more than 50%
- Over 500,000 curated videos including over 500 updated daily
“It’s necessary for media owners to adapt their growth strategy to the ever changing video climate and avoid being tied down to traditional advertising methods,” said Roee Lichtenfeld, truvid’s CEO. “Focusing on emerging markets, such as Latin America, Central America and APAC while delivering customizable video solutions through our platform has enabled media owners to maximize their revenue opportunity in real time”.
Truvid has established itself as a dominant publisher orientated platform in the ever growing video technology ecosystem.
Powered by advanced video technology, truvid simplifies the complexity of monetizing video by enabling media owners unlimited access to sophisticated video technology services and solutions. Truvid’s video solutions enables media owners to access content on a faster scale, whilst building a more engaging and personalized multi-screen video experience.
Truvid’s partners include Reuters, Rubicon, Wikia, Comovid as well as leading brands across the globe.
TRUVID ® is Registered in the U.S. Patent and Trademark Office.