MCG Health’s Dr. William Rifkin to Speak at 2018 National Physician Advisor Conference

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Renowned healthcare leader to discuss how screening tools support quality and cost effectiveness of the patient journey

MCG

MCG Health

Under or over utilization of services such as observation care and inpatient care can be harmful to a given patient. In my session at the National Physician Advisor Conference, I will discuss how these tools can be used to inform these crucial patient care decisions.

MCG, part of the Hearst Health network and a leading provider of informed care strategies, announces William Rifkin, MD, will be a speaker at the 2018 National Physician Advisor Conference/SEPAS in Greenville, South Carolina on April 30, 2018. Dr. Rifkin will discuss how proprietary screening tools can support hospitals and health plans with assigning patients to the appropriate status and hospital-based level of care. Dr. Rifkin brings extensive clinical background in acute inpatient care to his role as a Managing Editor and Physician Relations Specialist at MCG Health. Dr. Rifkin is well known for his role in the composition of the MCG care guidelines, evidence-based clinical criteria which are used by eight of the largest U.S. health plans and over 1,700 hospitals.

“Determining the appropriate level and setting of care for patient treatment impacts patient safety, as well as the costs of healthcare delivery,” said Dr. Rifkin. “Leveraging evidence-based clinical criteria and software platforms, in conjunction with clinical judgment, can help make sure that each patient receives the right care, in the right setting. Under or over utilization of services such as observation care and inpatient care can be harmful to a given patient. In my session at the National Physician Advisor Conference, I will discuss how these tools can be used to inform these crucial patient care decisions.”

The National Physician Advisor Conference is an annual event bringing thought leaders together to share insights on how physician advisors spark new knowledge, kindle excellence amongst colleagues, and ignite new initiatives to meet the demands of the future successfully. “This conference is important as it speaks directly to the issues affecting clinicians serving in the increasingly central role of the Physician Advisor. It also provides the opportunity for creators of evidence-based content, such as ours, to hear from and collaborate with leaders in the Physician Advisor community,” said Dr. Rifkin.

Dr. Rifkin’s speaking session at the event will run 10:00 a.m. to 10:45 a.m. on Monday, April 30, 2018. To learn more and register, visit the American College of Physician Advisors’ conference website at http://www.acpadvisors.org.

About ACPA
The American College of Physician Advisors (ACPA) is the only non-profit professional membership organization dedicated to the development and advancement of Physician Advisors. Their mission is to promote and expand the prominent role of the Physician Advisor in today’s rapidly changing healthcare environment through education, certification, mentorship, and collaboration. ACPA provides the resources necessary to enable Physician Advisors to assume leadership roles and assist organizations to successfully navigate the healthcare system now and in the future. Learn more at http://www.acpadvisors.org.

About MCG
MCG, part of the Hearst Health network, helps healthcare organizations implement informed care strategies that proactively and efficiently move people toward health. MCG’s transparent assessment of the latest research and scholarly articles, along with our own data analysis, gives patients, providers and payers the vetted information they need to feel confident in every care decision, in every moment. For more information visit http://www.mcg.com or follow our Twitter handle at @MCG_Health.

About Hearst Health
The Hearst Health network includes FDB (First Databank), Zynx Health, MCG, Homecare Homebase, MedHOK, Hearst Health Ventures and the Hearst Health Innovation Lab (http://www.hearsthealth.com). Hearst also holds a minority interest in the precision medicine and oncology analytics company M2Gen. The mission of Hearst Health is to help guide the most important care moments by delivering vital information into the hands of everyone who touches a person’s health journey. Each year in the U.S., care guidance from Hearst Health reaches 85 percent of discharged patients, 205 million insured individuals, 70 million home health visits and 3.2 billion dispensed prescriptions.

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Arri Burgess
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