Firewood Marketing Recognized as a 2018 Bay Area Best Place to Work

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Award presented by the San Francisco Business Times and Silicon Valley Business Journal

Firewood Marketing was recognized as a winner in the 2018 Best Places to Work in the Bay Area, an awards program presented by the San Francisco Business Times and the Silicon Valley Business Journal.

Firewood earned a ranking of No. 15 in the best-places-to-work list within the midsize company category, which included companies with 100 to 249 Bay Area employees. Select employers from around the Bay Area were spotlighted during an awards ceremony held on April 18, 2018, at the Hilton San Francisco Union Square.

The winning organizations were honored for having created exceptional workplaces that their employees value highly. Award applicants were evaluated and ranked across five categories. Employee feedback on values such as fun, collaborative culture, solid compensation and benefits offerings, management practices, and other company aspects were important parts of the rating process.

“Our talented people are at the very heart of our success, and we’re thrilled to see the Firewood family recognized with this award,” said Lanya Zambrano, co-founder of Firewood. “We’ve built a great team that values collaboration and doesn’t get bogged down with egos and politics. We’re just focused on creating great work for our client partners. Work-life balance and creating a fun and respectful environment for everyone are top priorities.”

Firewood provides marketing services by partnering closely with clients through the traditional agency model as well as an embedded approach, utilizing marketing experts with deep domain experience who work on-site at client offices or in close proximity. As one of the pioneers of the embedded agency model in Silicon Valley, Firewood has attracted interest from tech companies looking for speed to scale, better efficiencies, and closer communication and collaboration from their marketing and advertising partners.

Firewood’s client roster includes Airbnb, Google, EMPLOYERS, LinkedIn, Google Pay, YouTube, and other companies.

About Firewood Marketing
San Francisco-based Firewood Marketing provides strategy, creative, and digital marketing solutions for a variety of clients, including notable high-tech brands, start-ups, and Fortune 500 companies. Firewood partners with clients both through a traditional agency model and through an innovative, embedded approach. They are a team of dedicated professionals who work hard to deliver above expectations with curiosity that extends far beyond their work. Founded in 2011, the agency has grown to employ more than 200 people working across its San Francisco office, at offices in Sandpoint, Idaho, and Dublin, Ireland, and on-site at various client locations. To learn more, visit

About 2018 Best Places to Work in the Bay Area
Best Places to Work is an innovative publication and awards program produced by the San Francisco Business Times and the Silicon Valley Business Journal. The rankings were determined by responses to a survey that went directly to employees. The survey was administered online by the employers and through a service provided by research partner Quantum Workplace. The rankings are numeric based on Quantum’s scoring process. By ranking companies and sharing best practices, Best Places to Work facilitates idea sharing and helps other companies learn from the best.

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Dan Soine
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