Achieve 360-Degree Complexion Perfection With PÜR'S New 4-In-1 Foundation Sticks

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Show off your perfect complexion with PÜR's new 4-in-1 Foundation Sticks that are available in 24 creamy, velvety matte shades that compliment all skin tones. In just one swipe, watch as this foundation helps to brighten uneven skin tone, provide supple hydration, reduce dullness and the look of pores and protect skin against environmental stressors.

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"We're so excited to release a multipurpose foundation stick that's suitable for such a wide shade range," said Tisha Thompson, VP of Marketing at PÜR.

Show off your perfect complexion with PÜR's new 4-in-1 Foundation Sticks that are available in 24 creamy, velvety matte shades that compliment all skin tones. In just one swipe, watch as this foundation helps to brighten uneven skin tone, provide supple hydration, reduce dullness and the look of pores and protect skin against environmental stressors. With a buildable medium-to-full coverage formula, this Foundation Stick will keep you looking fabulous from all angles.

"We're so excited to release a multipurpose foundation stick that's suitable for such a wide shade range," said Tisha Thompson, VP of Marketing at PÜR. "The versatility in shades makes it super easy to highlight and contour the face. Whether you are looking for something more natural or buildable coverage for a super glam look, this foundation has you covered!"

Enriched with the same pure ingredients that you know and love, these Foundation Sticks contain an age-defying Ceretin® Complex and skin-nourishing Energy Complex to improve the appearance of skin long after the makeup comes off. The Ceretin® Complex contains a Retinol that helps to improve the appearance of skin tone and texture, while the Energy Complex works as an antioxidant-rich multivitamin for the skin. This foundation is 100% free of parabens, gluten, talc, mineral oil, petrolatum and animal cruelty.

With compact packaging, these Foundation Sticks make for easy application and touch ups on-the-go. To sculpt the face, PÜR beauties recommend applying 1-2 shades lighter than the natural skin tone for highlighting and 1-2 shades darker for contouring. The creamy, highly-pigmented shades blend effortlessly into the skin for a natural matte finish.

The 4-in-1 Foundation Sticks are the newest addition to the 4-in-1 portfolio, which includes the best-selling Pressed Mineral Powder that has sold over 10 million units. PÜR also released seventeen other products this season, including a primer, lip duo and blush book that is available at ULTA or online at http://www.purcosmetics.com.

About PÜR: Regarded as "The Complexion Authority™, PÜR™ offers women of all ages, races and skin types high-performance beauty solutions and skin-loving products. By focusing as much on the ingredients left out of formulas as included, PÜR sets the standard for a better kind of beauty. PÜR is proud to be cruelty free, paraben free, gluten free, talc free, petrolatum free, mineral oil free, and SLS free. Learn more at purcosmetics.com

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Kaitlyn Cook
PUR
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