BBB Advice: What Consumers Can Do About Vow To Be Chic Closing

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Bridesmaid dress rental company Vow To Be Chic is closing. BBB has tips on what you should do when a company you do business with shuts down

It was a great idea: rent bridesmaids dresses. But the owner of Vow To Be Chic says the startup company didn’t raise enough capital and had to close the business, leaving customers without their dresses and out of hundreds (even thousands) of dollars. Most of them have been unable to get their refunds. Complaints filed through Better Business Bureau have gone unanswered and BBB has revoked Vow To Be Chic's accreditation.

The company’s outgoing message says they’re unable to answer the phone due to overwhelming demand during peak wedding season and suggests customers email their support team. The website simply says the business can’t take any more orders.

While there’s no sure way to get a refund there are some steps you can take. BBB has tips on what you should do when a company you do business with closes down. Also, what to do about gift cards if the company declares bankruptcy.

In this specific situation:

  • Check with other bridal stores. Some are offering discounts to help Vow to be Chic customers.
  • Vow to be Chic, Inc. is still listed as an active Delaware corporation on the California Secretary of State’s website. You may be able to use the information there in your attempts to communicate.
  • The California Courts have posted information on how you can take a company to Small Claims Court.
  • Besides filing a complaint with BBB, you can also file a complaint with the California Attorney General and with the Federal Trade Commission if your issues go unresolved. It may not get you your money back, but it will alert the regulatory agencies to the company’s practices.
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ABOUT BBB: For more than 100 years, the Better Business Bureau has been helping people find businesses, brands and charities they can trust. In 2017, people turned to BBB more than 160 million times for BBB Business Profiles on more than 5.2 million businesses and Charity Reports on 11,000 charities, all available for free at The Council of Better Business Bureaus is the umbrella organization for the local, independent BBBs in the United States, Canada and Mexico, as well as home to its national and international programs on dispute resolution, advertising review, and industry self-regulation.

MEDIA CONTACTS: For more information, journalists for national media outlets should contact Katherine Hutt (212-705-0131 or Journalists for local media outlets should contact their regional spokesperson (

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Katherine Hutt
Council of Better Business Bureaus
+1 (703) 247-9345
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