Mel-O Africa Limited Announces Appointment of CEO

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Leading honey company taps industry vet from previous partner.

Mel-O Africa Limited, a honey producer in Sierra Leone, announced today that Tim Harder has been appointed as Chief Executive Officer by founders Curt and Darcy Riess. Previously, Tim Harder was Vice President at Sweet Harvest Foods, one of the largest honey companies in the United States.

Founder Curt Riess commented, “Mel-O Africa Limited is excited to share the appointment of Tim Harder as CEO. Under his leadership, Mel-O Africa Limited will continue its growth and expansion within Sierra Leone. Both Tim and his wife Pauline are dedicated to the vision for Mel-O Africa Limited and will be moving to Sierra Leone full time late this spring to continue to build out this important poverty uplift endeavor. Pauline is temporarily giving up her special education career to volunteer in helping Mel-O Africa’s initiative to promote opportunity for women.”

“We wish Tim and Pauline our best hopes and wishes during this journey and pray for God’s guidance and safety for them and for all our African Families and partners involved in this journey,” adds founder Darcy Riess.

According to Tim Harder, “It is an honor and privilege to have this opportunity. The excitement of leading a startup and growth stage organization in an international market is a rare opportunity. While Mel-O Africa Limited is a for-profit company, the ability to experience first-hand the drastic quality of life improvements of thousands of Sierra Leonean citizens provides an extra motivation to be successful.”

Mel-O Africa Limited is supported through multiple partnerships, including General Mills, Sweet Harvest Foods and Partners in Food Solutions. General Mills currently purchases Mel-O Africa honey and uses it in products such as Honey Nut Cheerios and Nature Valley granola bars. The company continues to support its environmental and social sustainability efforts. Sweet Harvest Foods is a financial supporter and continues to support all aspects of Mel-O Africa Limited. Partners in Food Solutions, a non-profit that focuses on cultivating sustainable African food industries, has also offered future assistance as Mel-O Africa Limited continues to grow.

About Mel-O Africa Limited

Mel-O Africa Limited is a Sierra Leone for-profit company that believes doing good is good business. Starting in 2013, Mel-O Africa has recruited, developed, and trained more than 5,000 bee keepers in Sierra Leone along with creating 25 jobs resulting in over 20,000 people positively economically impacted. Recognizing that Sierra Leone is one of the poorest nations in the world, combined with the expansive floral source available, founders Curt and Darcy Riess selected Sierra Leone to start Mel-O Africa Limited. Through this market creation the subsistence farmers of Sierra Leone have been offered an opportunity to improve the lives of their families and communities. Mel-O Africa and its small holder farmers created an apiculture industry in Sierra Leone, which previously had not existed. For the first time in this small country’s history, Sierra Leone honey counts as an exported agricultural product.

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