Here We Grow Again: DRUM Agency Expands To A New Office

Share Article

First, the rebranding of four award-winning agencies (Hiccup Media, UMarketing, BKV, unified.agency); then the addition of a PR agency (CO&P); now, DRUM Agency’s New York City office moves into a bigger and better new location in the heart of midtown.

www.drumagency.com

First, the rebranding of four award-winning agencies (Hiccup Media, UMarketing, BKV, unified.agency); then the addition of a PR agency (CO&P); now, DRUM Agency’s New York City office moves into a bigger and better new location in the heart of midtown.

First, the rebranding of four award-winning agencies (Hiccup Media, UMarketing, BKV, unified.agency); then the addition of a PR agency (CO&P); now, DRUM Agency’s New York City office moves into a bigger and better new location in the heart of midtown. As the company continues to grow, their creativity and innovations set the bar higher in the unified marketing and advertising industry.

The new offices, located at 20 West 27th Street, provide the space and infrastructure to keep up with the company’s growth and product expansion.

At DRUM Agency, everything revolves around getting consumers to move in rhythm with the goals of clients. The firm sets the tone with a wide range of services from social media and content strategy to paid search and SEO; from marketing automation and eCRM to traditional media, public relations and direct marketing; from customer insights and strategic planning to campaign analysis and tech consulting. Regardless of the channel and service, DRUM strives to always exceed client expectations.

“The marketplace has changed and so has DRUM,” says Ken Lomasney, COO of DRUM. “We’ve expanded areas of service and are focusing on content strategy, technology, paid media, data and creative innovation.”

George Wiedemann, CEO of DRUM, sees the changes as especially promising.

“Everywhere else you look, there are siloed departments and services,” said Wiedemann. “To bring unified marketing to our clients, we needed to create a world without internal walls. That means one P&L across the agency, a full re-organization of our leadership team, and expanded technology, tools, services and processes. Together, they allow us to operate, execute and optimize across all aspects of the marketing and communications industry. We’re excited about the re-brand, and even more excited about some of the new proprietary tools we’ll be rolling out to our clients this year.”

Under this new agency, both prospects and current clients — such as AT&T, Chase, PayPal, Aflac, SPANX, Carhartt, American Red Cross and Wounded Warrior Project — can feel confident they’re getting custom-made, customer-centric solutions for their ever-evolving needs. With more than three billion banner impressions, 31 million pieces of direct mail, 328 million emails, and six million keywords managed each year, there isn’t much the DRUM team of experts can’t handle.

The agency has the awards to prove it. In 2017, BKV was listed in the Top Workplaces in Atlanta for the third consecutive year by the Atlanta Journal-Constitution. Meanwhile, both Hiccup and unified.agency were named to Chief Marketer’s Top 200 list, and unified.agency was selected as one of Inc. 5000’s fastest-growing private companies. Even though the year has just started, DRUM just won two IAC Awards for the Outstanding Website and Best of Show Email, and that’s only the beginning. By combining their marketing talents, the newly-branded DRUM looks forward to resonating within the industry, their clients, and its consumers.

About DRUM Agency:
Creative content, media, technology and analytics: At DRUM, they do more than coexist. They move in perfect synchronization — not only with each other but with the goals of our clients. There's an irresistible beat that gets brands noticed, gets people talking and, above all, gets results. Visit http://drumagency.com to learn more.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Ming Liu
DRUM Agency
(646) 912-3633
Email >

Robert Kremer
Visit website