JoTo PR Announces Thrive Law: Protecting Intellectual Property Rights of Artrepreneurs

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JoTo PR publicizes Thrive Law, a trusted legal counsel for ambitious creatives who seek advocates for their businesses. The rise of unauthorized production of artists intellectual property is a significant threat to vulnerable artrepreneurs.

Karla Jo Helms, CEO of JoTo PR, discusses Thrive Law's role in protecting creatives from the dangers of intellectual property theft.

Creatives and their work deserve the same protection as corporations in the courtroom, especially in the instance of intellectual property theft. Thrive Law is at the forefront of giving top-tier legal counsel to guide artrepreneurs through the complexities of business in their darkest hour.

According to reports, intellectual property contributes $1.2 trillion to the U.S. economy annually. IP-intensive industries generate approximately 45 million jobs across the U.S.1 JoTo PR’s newest client, Thrive Law, addresses the noteworthy issue of intellectual property theft, making them a disruptive innovator in the legal arena. JoTo PR will collaborate with Thrive Law to publicize the shattering outcome of intellectual property theft on creatives.

Per Karla Jo Helms, CEO, Chief Evangelist and Anti-PR Strategist for JoTo PR, “The loss of intellectual property and earned capital is detrimental to the American economy, small-businesses owners and communities that are deeply ingrained in the arts.”

Thrive Law helps creatives and entrepreneurs overcome the legal obstacles so that they can be free to do what they love; write, perform, act, paint, compose and innovate creatively. The firm, led by Jamie Moore Marcario, transforms artistic and entrepreneurial endeavors into an “artrepreneurial” business by identifying and protecting creative work. Leveraging their experience in the arts and intellectual property protection, Uncommon Legal identifies and safeguards trademarks and copyrights, while also navigating the maze of financial, tax and insurance details that often stymie and paralyze big ideas. Services are tailored to client needs and budgets, regardless of where they are in their business growth.

“Creatives and their work deserve the same protection as corporations in the courtroom, especially in the instance of intellectual property theft.” added Helms. Thrive Law is at the forefront of giving top-tier legal counsel to guide artrepreneurs through the complexities of business in their darkest hour.”

JoTo PR has a background of innovative PR services that demonstrate finesse in disseminating services to national and international organizations. The firm is a constantly adapting in the PR industry, blending traditional PR expertise with disruptive digital media to utilize the advantages of today’s media landscape. JoTo PR specializes in the healthcare, finance and technology sectors, but has worked for numerous industries and non-profits, using a proprietary process to consistently locate, transfer and dispatch current news to the press that’s most valuable to its readers, viewers and listenership.

About JoTo PR:
After doing marketing research on a cross-section majority of 5,000 CEOs of fast-growth trajectory companies and finding out exactly how they used PR, how they measure it and how they wanted the PR industry to be different, PR veteran and innovator Karla Jo Helms created JoTo PR and established its entire business model on those research findings. Astute in recognizing industry changes since its launch in 2009, JoTo PR’s team utilizes newly established patterns to create timely PR campaigns comprising both traditional and the latest proven media methods. This unique skill enables JoTo PR to continue to increase the market share and improve return on investment (ROI) for its clients, year after year—beating usual industry standards. Based in Tampa Bay, Florida, JoTo PR is an established international public relations agency. Today, all of JoTo PR’s processes are streamlined PR services that have become the hallmark of the JoTo PR name. For more information, visit JoTo PR online at http://www.jotopr.com.

About Karla Jo Helms:
Karla Jo Helms is the Chief Evangelist and Anti-PR Strategist for JoTo PR.

Karla Jo learned firsthand how unforgiving business can be when millions of dollars are on the line—and how the control of public opinion often determines whether one company is happily chosen or another is brutally rejected.

Being an alumna of crisis management, Karla Jo has worked with litigation attorneys, private investigators and the media to help restore companies of goodwill back into the good graces of public opinion—Karla Jo operates on the ethic of getting it right the first time, not relying on second chances, and doing what it takes to excel.

Karla Jo has patterned her agency on the perfect balance of crisis management, entrepreneurial insight and proven public relations experience. Helms speaks globally on public relations, how the PR industry itself has lost its way and how, in the right hands, corporations can harness the power of PR to drive markets and impact market perception.

1. Croom, Sara. “Moving Forward by Protecting Intellectual Property.” The Hill. 13 January 2018. Web.

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Karla Jo Helms
JoTo PR
+1 727-777-4621
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