Pepper Gang, The Way to the Top Agency, Reveals Money-Saving Secret in New Advertising Whitepaper

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Pepper Gang shows companies how to save money and drive business by increasing their quality score on Google AdWords.

New Whitepaper: AdWords Secret Revealed

It’s amazing how much one AdWords tip can help a company save.

Boston-based agency, Pepper Gang, has created a new whitepaper that shows businesses how to cut advertising costs while still driving business. The whitepaper is entitled “AdWords: How to Increase Your Quality Score” and is available as a download on the Pepper Gang website.

As a Google Premier Partner agency, Pepper Gang is highly skilled in AdWords, Google’s complex advertising tool, and has published a guide that reveals a key secret within the system.

Companies will understand the importance of their business’s Quality Score and its relation to:

  • Cost Per Click (CPC)
  • Click-Through Rate (CTR)
  • Keywords
  • Landing pages

“It’s amazing how much one AdWords tip can help a company save,” said Co-founder and Director of Digital Strategy, Oz Ahmad. “I’ve been working with AdWords for years and this secret works. By analyzing hundreds of pay-per-click accounts, we have found that quality score is huge in determining the cost-per-click. This whitepaper will show your company how to achieve the highest possible quality score, save money, and drive business.”

From the guide:

  • “Increasing your rating by 1 point decreases your cost-per-conversion by 13%”
  • “One of our clients reduced his AdWords spend by 70% by improving his Quality Score”

To download the guide, please visit Pepper Gang’s digital marketing resource center: AdWords Secret Revealed.

About Pepper Gang
Pepper Gang is a full digital marketing agency offering services in advertising, media buying & planning, search engine optimization, social media marketing, PR, web analytics and marketing consulting to entrepreneurs, start-ups and Fortune 500 companies. Meet the Pepper Gang team and read their story.

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Stefanie Daneau
Pepper Gang
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