MarketsandMarkets to Host Annual Customer Summit 2018 in Chicago

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MarketsandMarkets’ annual Customer Summit will bring together top executives across every major industry to share best practices and discover emerging areas of growth

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“MarketsandMarkets provides deep insights into each of our vertical industries, enabling us to understand the evolution of technologies, identify new players and build long-term growth strategies.” - Rishi Bharadwaj, senior vice president and general manager at PCTEL Connected Solutions

MarketsandMarkets, the world’s largest revenue impact research and advisory firm focused on high-growth niche markets, today announced it will host its annual Customer Summit 2018 at the Gleacher Center in Chicago on June 4 - 5. Top executives from every major industry will be in attendance to share best practices and discover areas of opportunities within connected and converging markets.

“We developed this year’s summit for our clients who are wrestling with some of the same strategic questions around connected and converging markets,” said Sandeep Sugla, founder and CEO of MarketsandMarkets. “Existing revenue sources are depleting, and the introduction of new use cases and technologies has equalized the playing fields for legacy companies and startups. Our goal with this summit is to provide insight on emerging areas of opportunity and to empower our clients to remain ahead of the curve.”

Emerging and disruptive technologies and opportunities dictate that the revenue mix of companies will constantly change. To gain competitive advantage, it is important to understand not only how market disruptions will impact a business, but also how it will impact its client’s business and the client’s customers, as well. MarketsandMarkets’ Customer Summit 2018 will explore challenges around growth initiatives and provide actionable insights for 2019 planning and beyond.

“We’re excited to attend this year’s Customer Summit,” said Rishi Bharadwaj, senior vice president and general manager at PCTEL Connected Solutions. “MarketsandMarkets provides deep insights into each of our vertical industries, enabling us to understand the evolution of technologies, identify new players and build long-term growth strategies.”

More than 5,000 corporate clients worldwide – including 80 percent of global Fortune 2,000 companies – depend on MarketsandMarkets to drive revenue growth. This year’s Customer Summit features speakers from Butzel Long, Cisco Systems, Dover Corporation, Microsoft and Veritas Technologies.

Areas of discussion include:

  • Shifting Revenue Mix: How to identify and drive revenue from unknown sources
  • Decision Making in Connected Markets: How emerging trends will impact a company’s entire ecosystem
  • B2B Marketplaces: How promising technologies and business models are disrupting the B2B space
  • Greenfield Opportunities: How to position a company for success
  • Simulating Dependent Ecosystems: Using System Dynamics, this interactive session will enable participants to understand the cascading effects of change

“In today’s hyper-connected world, understanding how one industry impacts the revenue of another is an integral part of improving business outcomes,” said Shelly Singh, chief operating officer of MarketsandMarkets. “Our U.S. headquarters is in Chicago, and we’re excited to bring our clients together in our backyard to learn from each other and maximize growth opportunities.”

MarketsandMarkets’ Customer Summit 2018 features two exciting days of thought-provoking TED Talk-style sessions, interactive panel discussions and networking opportunities. Attendance is by invitation only.

For more information or to request an invitation, contact summit(at)marketsandmarkets(dot)com or visit https://www.marketsandmarkets.com/event-promotion.asp.

About MarketsandMarkets
MarketsandMarkets provides quantified B2B competitive intelligence research on high-growth emerging niche markets that will impact future revenue mix of 70-80 percent of companies worldwide. Following its unique Growth Engagement Model (GEM), MarketsandMarkets helps clients identify new opportunities, most important customers and sources of incremental revenues for both the clients and their competitors as well as develop "attack, avoid and defend" strategies. With more than 850 fulltime analysts and subject matter experts (SMEs), the company serves more than 5,000 corporate clients worldwide, including 80 percent of global Fortune 2,000 companies. Its global headquarters is located in Pune, India, and the U.S. headquarters is in Chicago. For more information, visit http://www.marketsandmarkets.com/ or follow on Twitter @MarketsandMarkets.

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Amanda Corey
Gabriel Marketing Group
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