Registration is Now Open for the Path to Purchase Expo

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Registration is open for the 2018 Path to Purchase Expo (P2PX), taking place on Oct. 2-4 in Minneapolis, MN.

P2PX is the destination for retailers, brands, marketing professionals, manufacturers, agency professionals and solution providers to get ahead of tomorrow’s shoppers. Attendees will learn the latest strategies, discover best practices and find cutting-edge solutions to better serve their companies and customers. Executives from Ahold Delhaize, Forrester and The Mom Complex will provide the keynote addresses.

More than 70 speakers will present insights and case studies during 35 seminars sessions covering the topics and trends that are changing the retail landscape, from in-store activation, omnichannel solutions, artificial intelligence and industry disruption. P2PX presenters represent leading companies including Albertsons Companies, The Clorox Co., Coca-Cola, Henkel North America, Johnson & Johnson, Mars Wrigley Confectionery, Mondelez International, PepsiCo, Pinterest, Verizon and Walgreens.

P2PX will host related events and symposiums that will provide attendees a deeper look into marketing personalization, e-commerce and women’s leadership. The third annual Women of Excellence awards reception will honor female executives for their involvement in influencing shoppers along the path to purchase and distinguishing themselves in the areas of collaboration, innovation, leadership and “rising star.” Celebrating 25 years, the Design of the Times competition will showcase and celebrate the year’s most effective in-store displays and digital activations.

Registration is open now until September 28. Register today.

About the Path to Purchase Expo
The Path to Purchase Expo is the destination for getting ahead of tomorrow’s shoppers. From transformation to activation, we empower professionals that are influencing the entire path to purchase. Learn more at

About the Path to Purchase Institute
The Path to Purchase Institute is a global association serving the needs of retailers, brands and the entire ecosystem of solution providers along the path to purchase. It champions shopper-centric thinking and practices that help define the ongoing evolution of consumer marketing and the overall shopping experience.

Connect with us on social!
Twitter: @Path2PurchaseIQ
Facebook: @P2PInstitute
LinkedIn: Path to Purchase Institute
Instagram: @Path2PurchaseIQ

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Courtney Hofbauer
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Courtney Hofbauer
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