TORONTO (PRWEB) June 13, 2018
Telmetrics Inc., an enterprise call tracking software company specialized in serving call intensive marketers, digital agencies and online directories, is announcing the release of a new call tracking integration.
The new integration with DoubleClick Campaign Manager (DCM) helps marketers improve the effectiveness of display campaign management and reporting, beyond impression and click data, by delivering real insights into offline conversions that take place on phone calls and in text messages.
DCM is one of the largest display platforms in the market with a 60% penetration according to Datanyze. This integration is a natural progression for Telmetrics and the enterprise level clients they serve as it marks an addition to its already existing suite of Google integrations including DoubleClick Search, Google Custom Audiences, Google Adwords and Google Analytics.
“At Telmetrics we’re pleased to expand our suite of integrations, with the addition of DCM alongside our powerful call tracking platform, to help marketers better track and optimize their advertising campaigns. Simply put, the addition of offline activities like calls or texts to impression/click data and centralizing it inside DCM significantly improves your campaign optimization, re-targeting, cross-sell and upsell opportunities,” said Andrew Osmak, CEO.
For detailed information about this product update, please visit: telmetrics.com/new-doubleclick-campaign-manager-integration