Breakfast to Go or Effective Diet Aid? Susie’s Smart Breakfast Cookies Are Both

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A clinical trial shows the effectiveness of the Susie's Smart Breakfast Cookie Diet. Lose weight while you boost your Omega-3s!

Breakfast to-go or Diet Aid?

Susie’s Smart Breakfast Cookies are both!

Susie’s Smart Breakfast Cookies, known to many as a delicious and satisfying breakfast to go, are also an effective weight-loss tool.

This was shown in a clinical study in which 30 participants demonstrated a significant decrease in weight and BMI (Body Mass Index) by following the Susie’s Smart Breakfast Cookie Diet for 30 days. The diet (see below) consists, basically, of one Breakfast Cookie for breakfast; one Breakfast Cookie for lunch; followed by a sensible dinner, one that includes fish at least twice a week.

Two thirds of the participants experienced significant weight loss and decrease in BMI on this diet over the course of the month. Their average weight loss was five pounds, with one individual losing 14.3 pounds (going from 153.9 to 139.6). The BMI of that same individual fell 2.6 points (27.3 to 24.7); the average decrease in BMI was .79.

Portion control and calorie restriction are two obvious reasons for the diet’s success. But Susie’s Smart Breakfast Cookies also have two grams of Omega-3s which are known to promote healthy weight in numerous ways (by improving insulin sensitivity, for example, and decreasing inflammation). Most importantly, they have a healthy balance of Omega-3s and Omega-6s, the two families of essential fats -- which means that the Omega-3s in the Breakfast Cookies will actually wind up in our cells.

Participants in the trial did indeed experience an increase in their total Omega-3s by as much as 43% -- from 3.93 to 5.62. Long-chain Omega-3s, EPA and DHA, increased by as much as 56%, from 2.60 to 4.06.*

Other reasons for the diet’s effectiveness are the fiber and whole grain content of the Breakfast Cookies which increase a person’s feeling of satiety – and their moderate sugar content, which helps to prevent sugar cravings, the undoing of most dieters’ attempts to lose weight. “I was not craving sweets;” “Haven’t had any cravings;” “Didn’t miss the sugar in my coffee,” were some of the comments from participants.

Susie Allport, who created Susie’s Smart Breakfast Cookies after writing a history of the Omega-3 fatty acids, The Queen of Fat: Why Omega-3s were removed from the Western Diet and what we can do to replace them (University of California Press, 2006) had always told her customers not to worry about the sugar and calories in the Breakfast Cookies because they are intended to be a full, satisfying, nutritious meal (and most people need at least four hundred calories at breakfast). Now she is able to say that the Breakfast Cookies can actually be used for weight control and weight loss.

In a post-study survey, most participants said they had fewer cravings after the 30 days; and 70% reported an improvement in general wellbeing. Over 75% said they would recommend the Breakfast Cookies to a friend.

The 4-Week Clinical Study Evaluating the Influence of a Breakfast Cookie on Weight Loss was conducted by International Research Services, Inc. in Portchester, NY. Blood samples were analyzed by Lipid Technologies in Austin, MN.

MEDIA CONTACT:
Michele Imperia
Susie Smart Cookie Michele(at)susiesmartcookie.com 914 740 1007 ext 2

*Susie’s Smart Breakfast Cookies do not contain any long-chain Omega-3s: EPA and DHA. But they promote these Omega-3s because of their healthy balance of Omega-6s and Omega-3s, which allow the short-chain Omega-3s in the cookies (alpha linolenic acid) to be converted into EPA and DHA. Susie’s Smart Breakfast Cookies get their Omega-3s from ground flaxseed; non-GMO canola oil, and walnuts, three ingredients that are rich in alpha linolenic acid.

The Breakfast Cookie Diet: 1 cookie for breakfast and 1 for lunch; followed by a sensible dinner.
(Control your weight while you boost your Omega 3s!)

Breakfast:

1 Susie's Smart Breakfast Cookie (warm; microwaved for 15 seconds; or at room temperature)

Piece of fruit – banana, peach etc.

Coffee, tea – unsweetened; low fat milk, if desired

Lunch:

1 Susie's Smart Breakfast Cookie plus:

1 bowl of broth or vegetable based soup such as gazpacho, cucumber, tomato (i.e. soups w. very little cream or meat) or 1 serving yogurt with fruit (2% or non fat).

Snacks: Fresh fruits or raw veggies, the occasional Lungstrom wild rice cake or Mary's Gone crackers.

Sensible Dinner:

Serving size (3-6 oz) of broiled, grilled, or sauteed fish (salmon is great but any fish will do except catfish and tilapia) or 3-6 oz grass-fed steak or lamb from New Zealand or Australia or two Omega-3 eggs or chicken or a vegetarian option, such as a brown rice bowl with vegetables and tofu or a savory oatmeal bowl with spinach and/or other vegetables, walnuts, and parmesan.

(Because most chicken isn't free-range, be sure to prepare any chicken you make with canola oil and to remove the skin. For best results, please have salmon or other fish (or

shellfish) at least twice a week. Canned salmon or tuna is a great, less-expensive alternative to fillets and can be used in patties and salads, etc. )

Plus Brown or Wild rice or Potato (boiled or baked).

Plus vegetables, steamed or lightly sauteed with canola oil or a salad prepared with a light, canola oil dressing or the dressing below

Fruit, if desired, or a few walnuts and raisins, on occasion.

Be sure to drink plenty of water throughout the day! If you're looking to lose weight, please avoid alcohol. If you're just looking to boost your Omega-3s, you could have a glass of wine or beer with dinner.

Cooking oils/fats:

100% CANOLA OIL. The more you use 100% canola oil in this plan, the more effective this is and the more you will boost your Omega-3s. For those who don't like canola oil, use a half and half mixture of canola and a high quality olive oil, making sure that both are fresh, i.e. not rancid. If you are concerned about processed oils, please choose an expeller- pressed canola oil. If you use any butter, please use the grass-fed butter from Ireland (Kerry) or New Zealand (Anchor). Please avoid "High-heat" canola oils since these have lesser amounts of omega-3s.

A very simple dressing to make: 1 tsp Dijon mustard beaten w. 1 tablespoon fresh or bottled lemon juice. Drizzle in 2 tablespoons of canola or 1 tablespoon canola and 1 tablespoon olive oil. Add pepper to taste.

A very simple and delicious way to prepare salmon is to saute your filet in hot canola oil (1 Tablespoon) or a canola and butter mixture for one minute in an oven-proof skillet. Spoon the hot fat over the filet, then bake at 450 degrees for 10 minutes. Squeeze lemon over the salmon and enjoy.

Other tips:

The more weight you'd like to lose, the more you should choose non-fat over 2% milk and yogurt.

The Orange Cranberry Nut Breakfast Cookie has slightly more calories than the other three flavors so if you are looking to lose the most weight, please choose the Gingered Apple, Banana Coconut, and Cocoa Breakfast Cookies for this diet.

If you feel you are craving protein on this plan, add a hard boiled egg to your lunch or breakfast. The egg should be an Omega-3 egg, of course, with 250-350 milligrams of Omega-3s/egg.

If the Breakfast Cookie seems too much to eat for either breakfast or lunch, please eliminate the other foods you are eating -- and not the Breakfast Cookie. Or you could cut

the cookie in half and eat the halves as mini meals. In other words, if the amount of food laid out in this diet seems to be too much food for you, please eat the Breakfast Cookie but reduce the other foods, i.e., the fruit, soups, snacks, etc.

Please note: This plan may not be suitable for persons with Type I or Type II Diabetes. If you have diabetes and are interested in trying the Breakfast Cookies, we suggest you start with half a Breakfast Cookie and test your blood sugar. If it is acceptable, eat the second half a few hours later. The Breakfast Cookies have enough sugar in them so that most people will not experience sugar cravings on this diet. But that means they may not be suitable for Type II diabetics or pre-diabetics.

Why this diet works.

There are five important reasons why this diet is effective. The first is the metabolic advantage that the Breakfast Cookies give you by increasing the Omega-3s in your diet and tissues. The second is the healthy balance of Omega-3s and Omega-6s in the Breakfast Cookies, which means that the Omega-3s in the Cookies will actually wind up in your cells. The third, the easy and convenient portion control that the Breakfast Cookies afford. The fourth, the Cookies' high fiber content which keep you feeling full longer. And, finally, the moderate sugar content of the Breakfast Cookies -- which helps to prevent sugar cravings. Perhaps you can think of other reasons. We'd love to hear from you! You can follow this diet until you've reached your desired goal.*

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Michele Imperia

Susan Allport
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