Pepper Gang Releases Google Case Study on Contracting Company Client’s AdWords Success [Video]

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Digital marketing agency, Pepper Gang, has released a case study on the Google AdWords Success they achieved for their client ProGroup Contracting.

While working with Pepper Gang, we were able to geotarget our message to the exact industry, the exact clients, in the exact locations we wanted to.

Boston-based agency, Pepper Gang, is highlighted by Google for developing a successful advertising campaign for their clients, ProGroup Contracting. The case study covers specific marketing strategies used to increase the brand recall and conversion rates of the contracting company.

The results of the advertising campaign Pepper Gang achieved include:

  • 81% increase in brand recall
  • 41% increase in conversion rates
  • 113% increase in the number of conversions received

Both ProGroup Contracting’s VP of Marketing, Courtney Tamulevich, and Pepper Gang’s Director of Business Development, Stefanie Daneau sat down with Google at their New York City headquarters to discuss the campaign.

From the case study: “While working with Pepper Gang, we were able to geotarget our message to the exact industry, the exact clients, in the exact locations we wanted to,” said Courtney Tamulevich. “It’s been amazing because we’ve been able to stronghold our strengths and offer our clients what’s best for them.”

ProGroup Contracting is a national and local New England painting and renovations company servicing clients such as Walmart, KFC, Walgreens and more. Pepper Gang has optimized their advertising campaigns and increased conversions utilizing geofencing and advanced digital advertising strategies.

About Pepper Gang
Pepper Gang is a full digital marketing agency offering services in advertising, media buying & planning, search engine optimization, social media marketing, PR, web analytics and marketing consulting to entrepreneurs, start-ups and Fortune 500 companies. Meet the Pepper Gang team and read their story.

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Stefanie Daneau
Pepper Gang
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