2018 Loyalty360 Customer Award Winners Recognized at Customer Expo

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Winners include AccorHotels, Overstock.com, T-Mobile, ULTA Beauty, and More

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This is the second year for the Loyalty360 Customer Awards and we were beyond impressed with the strength of submissions.

Loyalty360, The Association for Customer Loyalty, is proud to share the 2018 Loyalty360 Customer Award winners, which were announced on October 25th during Loyalty360’s Customer Expo in Nashville, Tennessee. The awards recognize brands that are building stronger and deeper relationships with their customers in a proactive, meaningful, and—most importantly—measurable way. Loyalty360 awarded finalists in nine categories, each representing a key facet of a brand’s customer loyalty focus. Additionally, winners for the Loyalty360 360 Degree Awards and Loyalty360 Honors were also announced during the ceremony.

Earlier this fall, four brand finalists for each category were chosen by a board of judges comprised of Loyalty360 members, representing some of the top minds in customer loyalty. During the conference, each of the selected finalists delivered a short presentation on their brand’s award entry, after which conference attendees voted for what they felt represented platinum, gold, silver, and bronze winners in each category.

The winners are as follows:

Awareness and Acquisition
Platinum: AccorHotels
Gold: Adidas
Silver: Best Western Hotels & Resorts
Bronze: Caesars Entertainment

Brand Messaging & Communication
Platinum: Ally Financial
Gold: Best Western Hotels & Resorts
Silver: AccorHotels
Bronze: Caesars Entertainment

Brand Collaboration
Platinum: T-Mobile US
Gold: Wyndham Hotels & Resorts
Silver: Best Western Hotels & Resorts
Bronze: Troon

Employee Impact
Platinum: Overstock.com
Gold: ULTA Beauty
Silver: Wyndham Hotels & Resorts
Bronze: Troon

Customer Experience & Engagement
Platinum: Kellogg’s
Gold: Pepsi
Silver: BB&T
Bronze: National Lacrosse League

Customer Centric Culture
Platinum: T-Mobile US
Gold: Loblaws
Silver: Foot Locker
Bronze: Caesars Entertainment

Experience & Design Innovation
Platinum: Budweiser
Gold: Canadian Red Cross
Silver: Allianz Partners
Bronze: Prudential Financial

Customer Insights
Platinum: SONY Rewards
Gold: Firehouse Subs
Silver: Wyndham Hotels & Resorts
Bronze: Canadian Red Cross

Loyalty & Advocacy
Platinum: AMC Networks
Gold: ULTA Beauty
Silver: Sleep Number
Bronze: YesWay

360 Degree Brand
Platinum: T-Mobile US
Gold: AccorHotels
Silver: ULTA Beauty
Bronze: Best Western Hotels & Resorts

360 Degree Vendor
Platinum: CrowdTwist

Loyalty360 Honors
Brand: Ally Financial
Brand: Overstock.com
Vendor: CrowdTwist
Vendor: Lenati
Individual: Brian Venuti, Luxottica
Individual: Jimmy Budnik, Overstock.com

“This is the second year for the Loyalty360 Customer Awards and we were beyond impressed with the strength of submissions,” said Mark Johnson, CEO of Loyalty360. “There continues to be a growing focus on all aspects around the customer, and these awards reflect the interest in the domain. The awards are judged by an esteemed panel of judges with hundreds of years in combined experience, and the resulting finalists are those who have committed to truly putting the customer first. Thank you to all of our judges and award finalists for making this year’s Customer Awards a great success.”

For more information about the Loyalty360 Customer Awards or Customer Expo 2018, contact Carly Stemmer at carlystemmer@loyalty360.org or visit our website at customerexpo.com.

About Loyalty360

Loyalty360 is an unbiased, objective, and market-driven association for customer loyalty, which seeks to enable and encourage dialogue among industry leaders. Through a unique blend of content, collaboration, and diverse learning opportunities, we’ve created a network of brands and technology providers that represent some of the best voices that the customer loyalty industry has to offer.

About Customer Expo

Loyalty360’s Customer Expo will focus on all aspects of the customer journey, including an exploration of crucial audiences both internal and external. Through a robust slate of best-in-class speakers and interactive discussions, actionable case studies, and proven world class technology suppliers, attendees will learn about the latest theories, best practices, relevant case studies, emerging trends, and strategies that drive measurable behavioral change and quantifiable results.

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Mary Timmons
Loyalty360
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