London (PRWEB) December 05, 2013 -- Synopsis
-The report provides market analysis, information and insights into mobile point of sale technology (MPOS)
-The report provides a global snapshot of MPOS technology and its adoption in various regions across the world
-Comprehensive analysis of the technology’s market size and future growth prospects
-Analysis of various market drivers and key challenges
-Detailed analysis of the business strategies adopted by key players in the market to expand their customer base and operations
-Comprehensive analysis of best practices for merchants and MPOS solution providers for proper implementation of the technology
-Case studies showcasing the impact of MPOS adoption and detailed analysis of competitor landscape along with their business strategies
Summary
Initially mobile point of sale (MPOS) technology was targeted at small enterprises who could not afford a conventional point of sale (POS) solution, either because of financial restrictions or because of the mobile nature of their business operation. However, developments in the retail and service sectors suggest that the technology is not only making inroads into large stores but areas not previously outlined for its use. Demand is being driven by the number of benefits the technology offers, such as improved levels of customer service. MPOS solutions process card payments at anytime and in any location. The global MPOS industry registered significant growth in terms of the volume of terminals in operation during 2011-2012. Competitors such as Square, iZettle, mPowa, SumUp, VeriFone, Intuit and PayPal are aiding the growth of MPOS technology by making it accessible to smaller enterprises. Over the forecast period, the volume of terminals is expected to increase, driven by growth in the retail sector, increased online trade, a rise in smartphone usage and card penetration.
Scope
-This report provides a comprehensive analysis of mobile point of sale technology along with key drivers and challenges
-It provides current and future market size forecasts for MPOS adoption and its share of total POS systems globally
-Highlights regions with relatively high adoption levels and potential hotspots for investment in this technology
-Details key business strategies adopted by MPOS solution providers to expand their operations
-Illustrates implications of its adoption through the help of detailed case studies
-Provides best practices for MPOS solution providers and merchants for smooth adoption of MPOS terminals
-Gives insight into key players in the industry and their marketing strategies
Reasons To Buy
-Make business decisions using current market size data and forecasts related to MPOS adoption in various industries and different regions around the globe
-Understand the key drivers of MPOS technology and the challenges and limitations faced by it
-Assessment of the benefits that result from its adoption in various business sectors
-Gain insight into key business strategies being adopted by competitors
Key Highlights
-Technology has revolutionized the way business is conducted and payment mechanisms have undergone a series of developments. Time is a critical factor for consumers and merchants, it is therefore essential that efficient payment solutions are developed. It is due to this that MPOS devices have been developed.
-MPOS solutions have high adoption levels in more developed economies such as the UK, France and Germany with firms such as VeriFone, Square, Intuit, iZettle, PayPal and Motorola leading the charge. Countries in the Asia-Pacific region such as India, China, Malaysia, Singapore, and Hong Kong are now emerging as new destinations for investment in this technology.
-Technological innovations have allowed turning smartphones and tablets, running on platforms such as Apple’s iOS, Blackberry and Android to be used as MPOS systems. Many MPOS solution providers provide dongles capable of reading card information which can be attached to a smartphone through the headphone jack, a USB port or a proprietary connector.
-The market size of MPOS technology is growing at a fast pace. The key growth drivers are expected to comprise MPOS-enabled smartphones, investment in MPOS technology in the emerging economies of Asian and Africa, the large-scale adoption of MPOS technology by small enterprises and the clearance of regulatory hurdles.
-The retail sector is considered the main area of adoption for MPOS services due to the volume of transactions. Even though the sector’s growth rate has been volatile due to the economic crises, the size of the sector has continued to expand.
1 Executive Summary
2 Mobile Point of Sale Terminals (MPOS) Market Dynamics
2.1 Emergence of MPOS
2.1.1 Adoption by country
2.1.2 Mobile POS framework
2.1.3 Product launches
2.1.4 Trials and pilots
2.2 The Technical Side of MPOS
2.2.1 The hardware
2.2.2 The software
3 Global Market Size and Drivers
3.1 Market Size and Outlook
3.2 Drivers for Mobile POS
3.2.1 Business drivers
3.2.2 Consumer drivers
3.3 Challenges
3.3.1 Operational challenges
3.3.2 Technical challenges
3.3.3 Regulatory challenges
4 MPOS Strategies
4.1 Customer Targeting Strategy
4.1.1 Targeting retail sector to tap into ever growing market
4.1.2 Targeting restaurants and hotels to exploit on their specific needs
4.1.3 Capitalizing on local transit services
4.1.4 Targeting payment-on-delivery options
4.1.5 Individual service providers
4.1.6 Entertainment industry’s need to provide better customer service
4.2 Expansion Strategies
4.2.1 Organic expansion
4.2.2 M&As
4.3 Pricing Strategy
5 Implementing Mobile POS
5.1 Best Practice Framework
5.1.1 Security of sensitive information
5.1.2 Establishing identity of the merchant and the cardholder
5.1.3 Validation of the payments
5.2 Case Examples
5.2.1 The Home Depot Inc.
5.2.2 Horny Goat Brewing Company
5.2.3 Nordstrom Inc.
5.2.4 Nebraska Book Company
5.2.5 Gaylord Hotels
6 Competitive Landscape and Industry Dynamics
6.1 Industry Structure
6.1.1 Facilitators and mobile solution providers
6.1.2 Solution integrators
6.1.3 Component vendors
6.2 Motorola Solutions, Inc.
6.2.1 Overview
6.2.2 Products and Services
6.2.3 Strategy
6.3 VeriFone Systems, Inc.
6.3.1 Overview
6.3.2 Products and services
6.3.3 Strategy
6.4 Square, Inc.
6.4.1 Products and Services
6.4.2 Strategy
6.5 Intuit, Inc.
6.5.1 Overview
6.5.2 Products and services
6.5.3 Strategy
6.6 iZettle
6.6.1 Overview
6.6.2 Products and Services
6.6.3 Strategy
6.7 SumUp Ltd.
6.7.1 Overview
6.7.2 Products and services
6.7.3 Strategy
7 Appendix
7.1 Methodology
7.1 Contact Us
7.2 About Timetric
7.3 Disclaimer
List of Tables
Table 1: Retail Trade (US$ Billion), 2008–2012
Table 2: Online Trade (US$ Billion), 2007–2012
List of Figures
Figure 1: MPOS Hotspots
Figure 2: MPOS Framework
Figure 3: MPOS Product Launches
Figure 4: Available MPOS Devices
Figure 5: Global MPOS Terminals (Units in Millions), 2011-2017
Figure 6: Global MPOS Terminal Penetration, 2011-2017
Figure 7: MPOS Drivers
Figure 8: MPOS Challenges
Figure 9: MPOS Market Segmentation
Figure 10: High Value Retail Industry
Figure 11: Value Of Online Trade
Figure 12: Organic Expansion Strategies
Figure 13: M&A Strategies
Figure 14: Pricing Strategies
Figure 15: Payment Industry on MPOS
Figure 16: Best Practices to Protect MPOS Application
Figure 17: Best Practices to Protect Transaction Data
Figure 18: Best Practices to Protect PAN
Figure 19: Best Practices For Handling EMV Chip Transactions
Figure 20: Best Practices For Displaying Card Issuer’s Acceptance Mark
Figure 21: Best Practices To Ensure Legitimacy Of Merchants
Figure 22: Best Practices For Cardholder Authentication
Figure 23: Best Practices For Providing Cardholder A Valid Receipt
Figure 24: The MC75 Device Used By Home Depot
Figure 25: Home Depot Case Study
Figure 26: The WF35 Device Used By Horny Goats Brewing Company
Figure 27: Horny Goats Brewing Company Case Study
Figure 28: Modified iPod Touch Used By Nordstrom Inc.
Figure 29: Nordstrom Inc. Case Study
Figure 30: iAPS MPOS Solution Adopted by NBC
Figure 31: NBC Case Study
Figure 32: MPOS Solution Adopted By Gaylord Hotels
Figure 33: Gaylord Hotels Case Study
Figure 34: MPOS Industry Structure
Figure 35: Key MPOS Devices From Motorola
Figure 36: Key MPOS Devices From Motorola
Figure 37: Motorola MPOS Service and Targeting Strategy
Figure 38: Key MPOS Solution From VeriFone
Figure 39: VeriFone’s Co-branding Strategy
Figure 40: Motorola MPOS Service and Targeting Strategy
Figure 41: Square Register
Figure 42: Intuit’ MPOS Solutions
Figure 43: Intuit’s MPOS Pricing
Figure 44: iZettle’s MPOS Solutions
Figure 45: iZettle’s Strategic Partnerships
Figure 46: iZettle’s European Presence
Figure 47: SumUp’s Strategic Partnerships
Figure 48: SumUp’s European Presence
Read the full report:
2020 Foresight Report: Mobile Point of Sale Technology
For more information:
Sarah Smith
Research Advisor at Reportbuyer.com
Email: [email protected]
Tel: +44 208 816 85 48
Website: http://www.reportbuyer.com
Sarah Smith, Research Advisor at Reportbuyer.com, +44 208 816 85 48, [email protected]
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