Proactive Worldwide Announces ProactivePulse℠, a World-Class Competitive Intelligence Platform for Pharmaceutical Companies

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PWW’s web-based software solution helps pharmaceutical companies thrive by delivering intuitive, real-time competitive intelligence.

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“The promise of ProactivePulse℠ is its ease of use and the way it helps put pharmaceutical companies in a position to make proactive business decisions that influence their competitiveness,” says McDonald.

Proactive Worldwide (PWW), a leading global competitive intelligence company, has launched its ProactivePulse℠ competitive intelligence platform to help pharmaceutical companies overcome difficulties associated with efficient data gathering and analysis. The web-based software platform helps companies thrive within the highly competitive pharmaceutical sector by delivering intuitive, real-time intelligence.

“We’re helping pharmaceutical companies know what their competitors are up to in the moment,” says Paul McDonald, PhD, vice president of healthcare and life sciences at PWW. “ProactivePulse℠ gives companies one access point to a wide range of time-sensitive content. It’s aggregated and intuitively organized to prevent data overload. Within a matter of a few clicks, users can read, translate, publish and edit relevant information from thousands of sources.”

“The promise of ProactivePulse℠ is its ease of use and the way it helps put pharmaceutical companies in a position to make proactive business decisions that influence their competitiveness,” says McDonald. “Most knowledge workers with responsibility to uncover useful content are overloaded with information and raw data from numerous, unorganized sources. We’ve straightened out the mess,” he says.

ProactivePulse℠ is flexible, scalable and modular. Using content connectors, it collects information and then applies taxonomy rules to distribute content based on user preferences.

The user-friendly dashboard view of an organization’s competitive intelligence function files enables user productivity.

Unlike other competitive and market intelligence platforms, ProactivePulse℠ gives you access to collaboration with real people. PWW clients can use ProactivePulse℠ to support their ongoing monitoring projects with the company and gain direct access to PWW analysts and subject matter experts.

ProactivePulse℠ scrutinizes more than 2,600 pharmaceutical industry companies in 100 therapeutic areas and 500 MOAs, plus clinical trial updates. Third-party integration – such as Meltwater, Talkwalker, AlphaSense, SharePoint – opens doors to corporate news from more than 500,000 news sources, and brand and customer data on more than 30 social media platforms.

Interested companies can find more information about ProactivePulse℠ and request a free demo of the software at the ProactivePulse℠ page on the PWW website.

About Proactive Worldwide
Proactive Worldwide is one of the world’s leading market intelligence companies helping top-tier organizations understand vulnerabilities, better predict market shifts, and plan for growth with confidence. We examine competitors, suppliers, customers, regulatory issues, and more—through advanced competitive, market, and customer intelligence—to deliver a more complete picture of the decision-making environment with a far-reaching perspective that uncovers hidden opportunities and key threats. With over 27 years of experience, we leverage our proprietary methodology, a deep bench of researchers and analysts, and in-house industry specialists to produce insights that have real impact. Learn more at Proactive Worldwide.

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Kelley Loiacono