Old Trapper Named 2022 Hot New Product Winner from Convenience Store Decisions
18 Ounce Family Sized Bag Awarded Gold in Meat Snacks Category
FOREST GROVE, Ore., Oct. 12, 2022 /PRNewswire-PRWeb/ -- Old Trapper today announced that it has received recognition as a 2022 Hot New Product from Convenience Store Decisions. Old Trapper's 18-ounce family sized bag of beef jerky received the Gold award in the Meat Snacks category.
From over 100 entries, judges chose products new to convenience store shelves for recognition in the annual competition. The Hot New Products Awards program recognizes the brands that introduced the most innovative, high-quality products that meet consumers' evolving needs and fit a convenience store's value proposition.
A panel of retail experts judged this year's entries. Winners were determined using a point system that looked at key factors to success including innovation and packaging. New products are defined as having launched in 2022.
"We are honored to receive recognition as one of the hot new products of the year," said Robert Leary, Chief Marketing Officer of Old Trapper. "Earlier this year, we were excited to introduce our 18 ounce family size beef jerky in direct response to consumer demand for larger format packaging. Our goal is always to provide our customers with an excellent product at a fair value, while continuing to buck the trend of downsizing to mitigate inflation and rising materials costs. We appreciate Convenience Store Decisions for hosting the annual awards to recognize industry leaders."
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About Old Trapper Smoked Products
Old Trapper Smoked Products has produced its signature line of authentic handmade beef jerky from its headquarters in Forest Grove, Oregon since 1969. That 50 years of experience, complemented by continued investments in state-of-the-art processes, result in top-quality products that are distributed nationwide. A family-run business, Old Trapper offers a full line of high-quality, naturally smoked meat snacks using only the best lean strips of beef, the freshest seasoning ingredients and real wood-fired smoke. For more information, please visit http://www.OldTrapper.com.
Media Contact
Kristyn Moll, Old Trapper, 1 5127778602, [email protected]
SOURCE Old Trapper
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