NEW YORK (PRWEB) December 01, 2022
Charlie’s Table, the gourmet artisanal fresh pasta served at a growing number of top restaurants that is also certified gluten-free, announces the addition of Margaret (Meg) Carlson as Chief Sales Officer (CSO).
Carlson’s extensive background in strategic and business development roles in establishing new products in the natural foods segment will provide Charlie’s Table with the leadership required to expand its sales channels. “Launching the business two years ago in the throes of COVID, Charlie’s Table focused initially on building a core loyal customer base among individuals and restaurants through direct sales,” said company co-founder, Bennett Hirsch. “Now, with market validation supported by increasing levels of repeat business, we are ready to expand into grocery and foodservice sales. Meg brings a unique category skill set to drive our sales growth.”
Carlson’s previous experience included executive leadership roles as a Vice President/Management Board member of Ore-Ida Foods, Inc., a subsidiary of the H. J. Heinz Company, where she successfully created new businesses, including better-for-you brands like Bagel Bites. More recently, Carlson led Prosperity Organic Foods, as a mission driven company guided by integrity, authenticity, and purpose. She also has a deep history leading and serving on both private company and nonprofit boards. As an active member of the global Entrepreneurs’ Organization (EO) she serves on the Global Membership Committee and has chaired the Subcommittee for Mentorship. She serves on the National Board of Advisors and the Entrepreneurship College for Washington State University. Carlson holds a BA from the University of Idaho and an MBA in finance and marketing from Washington State University.
“Bringing Meg aboard fills both the critical CSO position and even more so, a well-respected business advisor to our senior team,” said David S. Landay, Co-Founder and CEO of Charlie’s Table. “Meg’s strategic relations and understanding of industry associations such as NACUFS, channel distributors including KeHe, Sysco, UNFI, US Foods and the grocery and natural food chains will be invaluable to Charlie’s Table.”
“I am delighted to be joining Charlie's Table as a strategic advisor and sharing my network and expertise to help grow this innovative brand,” said Carlson. “I will also be working with co-founders Bennett and David as Chief Sales Officer to oversee an omnichannel sales growth strategy. Together, we envision our great-tasting, versatile line of gluten-free pastas available wherever consumers shop and dine.”
About Charlie’s Table (http://www.charliestable.com)
Charlie’s Table makes gourmet artisanal fresh pasta served at a growing number of fine dining restaurants that is also certified gluten-free, Kosher Pareve, dairy-free, peanut-free, soy-free, non-GMO, and made locally in NY in a facility dedicated to those attributes. Our non-profit, Charlie’s Table Oasis, supports the gluten-free community through its Gluten-Free Food Safety Restaurant Program, our series of Living A Gluten-Free Lifestyle guides, and efforts to address food insecurity among people who need to eat gluten-free. http://www.charliestable.com