The New Zelros Product Release Helps Insurers Stay Customer-Obsessed at the Point of Sale

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The new Pumpkin Spice release provides insurance marketers, sales executives and data innovators with a no-code recommendation engine allowing faster decision-making on risk selection

Zelros, a pioneer in InsurTech providing insurers personalized product recommendations across channels, announces today the launch of their Pumpkin Spice product release. Personal line insurance distributors can now easily leverage actionable insights to quickly create fair product recommendations, assess and select risks. Furthermore, sales and marketing leaders can also identify protection gaps, proactively protect customers while identifying new revenue opportunities. This platform further accelerates decision-making for executives, marketers and agents with intelligent customer engagement and insights, while enabling data innovation teams to leverage AI models to drive faster innovations.

New Key Benefits Include:

Risk Assessment and Selection
Accelerate risk assessment and selection at the digital and physical points of sales for agents and customers. This new risk evaluation capability allows for insurance distributors to carefully select risks while ensuring the customer receives the coverage they need.

Automated Upsell & Cross sell recommendations
Zelros’ insurance product catalog can now generate automatically upsell & cross sell recommendations. Zelros segments customer lists using rules-based capabilities, automatically identifies the protection gaps customers have and proactively recommends the right policies.

Simple Recommendation Creation
Zelros’ no-code administrative console is ever more intuitive and easy to use with the new workflow feature. This allows non-technical users to quickly create recommendations three times faster and personalize messaging and questions to guide the agent conversation. Ultimately it helps capture more first party data and better serve the customers with relevant insights.

Biases detection in Ethical report
Adhere with Ethical AI with a new capability to monitor and detect any unintentional bias in the trained data model. Data practitioners can now be alerted to take corrective actions to keep algorithms Bias-free.

ISO 27001 Certification
Zelros is ISO 27001 certified. It means that its information security management system is compliant with the best in class security standards.

Christophe Bourguignat, CEO and Co-Founder of stated, “The insurance industry is prepping for big changes, including higher client expectations in 2023. The Zelros Pumpkin Spice product release offers an improved upon and trusted way to transform their business into becoming life long partner advisors with policyholders. This release offers a more powerful and targeted way to engage with customers proactively and more meaningfully as they progress through major life events and changes in risk categories. Agents and digital distributors will need more than the knowledge to complete their tasks successfully, they will need the right innovation as well to stay relevant.”

The Pumpkin Spice release helps insurers:

  • Assess risk even faster via a modern recommendation engine
  • Better understand the existing customer engagement to drive customized campaign strategies that accelerate sales
  • Boost agent and direct to consumer channels effectiveness with a extended product catalog improving the overall experience of clients through their customer journey
  • Provide smarter enterprise reporting with actionable AI-driven insights for faster decision-making and proactively detecting and preventing loss
  • Access a no-code platform that speeds up time-to-value for innovation labs, technical and agent side creations of recommendations
  • Further adhere to Responsible AI programs for fair and explainable AI-driven recommendations and risks
  • Mitigate security risks with ISO 27001 certification

Learn more about Zelros and their insurance targeted solutions at

For more information, please contact:
Myra Godfrey
Publicist | Zelros

About Zelros
Zelros is a pioneer and award-winning InsurTech. Its recommendation engine solution is transforming insurance distribution by enabling a unique customer and agent experience through hyper-personalized insurance recommendations across digital and physical channels. Zelros is trusted by some of the world’s largest carriers and MGAs, including BPCE Group, AXA, Crédit Agricole, Insurance Supermarket International, Quility, Groupama, MAIF, Matmut, Baloise Group, AssurOne and Simpego to help them stay competitive, boost client acquisition and cross-sell revenue, and adhere to Responsible AI governance. Zelros is headquartered in Paris, France with presence in Canada and the United States.

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Myra Godfrey
Jaya Jaya Myra Productions
1 347-476-4358
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