“Through this innovative partnership, FanCompass provides both the league and our clubs with a platform to create campaigns at scale," says Josh Keller, Sr. Vice President of Corporate Partnerships for the USL.
MARIN COUNTY, Calif. (PRWEB) December 06, 2022
FanCompass announces a strategic partnership with the United Soccer League (USL), being named as the Preferred Digital Fan Engagement Platform of the league’s men’s and women’s professional and pre-professional properties which include USL Championship (USSF Division II), League One (USSF Division III), League Two (Pre-Professional), W League (Pre-Professional), USL Academy (Pre-Professional), and Super Y League (Youth), totaling more than 200 clubs in its membership.
“USL fans are tech savvy and respond well to digital activations,” said USL Sr. Vice President of Corporate Partnerships Josh Keller. “Through this innovative partnership, FanCompass provides both the league and our clubs with a platform to create campaigns at scale, driving consistent engagement, data collection, and ultimately higher revenue.”
The United Soccer League strives to support its teams in all aspects of its business operations. The USL Preferred Supplier Program brings together “Best In Class” companies that provide products/services to professional sports teams and stadium developers. The carefully selected preferred suppliers have excellent reputations within their respective industries and understand how USL teams operate. Preferred Suppliers work with teams to offer custom solutions to their product and service needs.
“This is a fantastic program that USL has put together,” said FanCompass President and Chief Strategy Officer Lisa Fahey. “It’s just another example of the league’s innovative leadership and commitment to their teams. They truly understand how to leverage the value of digital to generate revenue at scale and we are excited to be a part of it.”
Information about the USL Preferred Supplier Program can be found on the official USL website, along with a full list of preferred vendors and their respective services.
About the United Soccer League:
Impacting more than 200 communities, the United Soccer League (USL) is the largest professional soccer organization in North America. The USL is the first and only soccer organization in the United States to build a youth-to-professional pathway for both women and men within one ecosystem. That structure includes three professional leagues: USL Championship (men), USL Super League (women), and USL League One (men); three national pre-professional leagues: USL League Two (men), W League (women); and USL Academy; and one national youth league: Super Y League.
FanCompass innovates at the intersection of sports, technology, and fan data to drive digital revenue for the global sports industry. FC CORE fan data platform delivers 1st party data and lead generation to build databases that ultimately drive digital sales for any sports property. FanCompass is trusted by clubs and leagues across the NBA, NFL, MLB, MiLB, NCAA, EPL, USL, NLL, Motorsports, and esports among others. Learn more at fancompass.com.