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Unilumin and Pixotope Partner to Bring Extended Reality Solution to the Broadcast Industry


News provided by

Pixotope

Dec 12, 2022, 18:55 ET

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The strategic relationship pairs best-of-breed LED technology and XR software to provide advanced XR solution in a simple-to-deploy turnkey package. Demonstration of the solution will be showcased at ISE Show 2023

OSLO, Norway, Dec. 12, 2022 /PRNewswire-PRWeb/ -- Unilumin, a world-class LED solution provider of high-quality LED display and lighting products, is thrilled to announce a strategic partnership with Pixotope, the leading software platform for end-to-end real-time virtual production solutions. The partnership reflects both companies' commitment to serving the broadcast market with purpose-built XR solutions that meet the evolving needs of the industry.

Pixotope XR Edition streamlines and simplifies the setup and operation of XR environments, reducing bespoke engineering requirements to power advanced XR workflows. Unilumin LED volumes, which are used by Televisa Mexico, The Daily Show with Trevor Noah, NBC's New Year's Eve broadcast, The U.K.'s X Factor, and Sky TV's Sport Studio among countless others, feature a high-tech small-pixel design which preserves image output quality in XR environments, optimizing viewer experience. This partnership provides an advanced XR solution in a simple-to-deploy turnkey package.

“By cross-leveraging our individual expertise, we’ll be able to problem-solve and optimize XR workflows for broadcast so they are more streamlined and efficient," says Pixotope CEO Marcus Brodersen.

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Unilumin and Pixotope will showcase the XR solution at the 2023 Integrated Systems Europe (ISE) Show in Barcelona from January 31st to February 3rd on Unilumin stand (3C400). The showcase will include demonstrations of Pixotope XR Edition powering a two-wall Unilumin LED volume XR stage with its graphics and camera tracking capabilities. Show attendees will be able to see the benefits that Unilumin displays bring to XR workflows and environments thanks to their HD high refresh rate, wide viewing angle, fewer scanning lines & moiré, with contents on displays synchronized with the camera for reduction in lag and delay.

"We are thrilled to be partnering with Unilumin for ISE; they're the defacto experts in LED volume technology and provide the vast majority of volumes being used in the M&E industry," says Pixotope CEO Marcus Brodersen. "This partnership enables us to achieve our mutual goal of making extended reality more accessible to the broadcast market. By cross-leveraging our individual expertise, we'll be able to problem-solve and optimize to make such workflows more streamlined and efficient."

"We look forward to welcoming our new partners to the stand at ISE in January," says Jaelyn Li, General Manager of Unilumin Rental Industry. "Pixotope is an ideal complementary partner for Unilumin. Their XR Edition removes much of the complexity and guesswork around XR, which allows users to tap into the creative potential XR stages without needing engineering expertise or bespoke solutions. We can't wait to see our technologies come together and show ISE attendees what's possible."

To book a demonstration at ISE, please contact Unilumin or Pixotope.

About Unilumin
Unilumin is a leading LED solution provider of high-quality LED display and lighting products. In the field of Virtual Production, Unilumin has provided products and services for various industries such as film, XR, broadcast, and commercial, and has achieved excellent effects. Adhering to the corporate mission of "Together, for a Brighter Future", Unilumin is devoted to providing cutting-edge LED products with an advanced sense of designs and one-stop solutions, aiming to contribute to the more beautiful life of mankind.

About Pixotope
Dedication, Determination, Trust. Pixotope is at the forefront of democratizing virtual production and empowering content creators with accessible solutions for boundary-pushing immersive storytelling.

Having been proven on the most demanding live productions in the world, Pixotope offers media content owners and producers a reliable and sustainable Virtual Production Platform on which to build their media business.

Pixotope uniquely allows media creators to tell stories with the visual impact of high-end featured films in combination with the connected and scalable nature of online content and the immersive and social experience of video games.

With global 24/7 operations and a direct presence on four continents, Pixotope Technologies is on a mission to promote accessibility, ease of use, and customer success in Virtual Production for all media creators.

Media Contact

Chloe Larby, Pixotope, 44 7454 012045, [email protected]

SOURCE Pixotope

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