Longwave Financial Announces Merger with ESG-Focused Firm JSA Sustainable Wealth Management

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The partnership of the New York-based wealth management firms will expand geographic reach and access to sustainably focused financial planning solutions.

Longwave Financial today announced the acquisition of JSA Sustainable Wealth Management of Rhinebeck, NY - a pioneer in the areas of Socially Responsible (SRI) and ESG investing. The combined firm will increase access to sustainably focused wealth management services for clients from New York City up throughout the Hudson Valley, and points beyond.

“Values-based, ethical investing is an important tenet for many of our clients who want to leave the world better than they found it. This partnership was a natural next step in helping our clients meet the challenges of the future with effective solutions they can feel good about," said Longwave President and Financial Advisor Nathan Munits, CRPC®, AIF®. “It’s an exciting opportunity for us to join forces with JSA and its robust resources and experience in sustainable investing. With more and more investors understanding the power of their investment dollars in making a difference in the world, Longwave seeks to be a leader in helping more clients align their wealth and values.”

“The cornerstone of JSA is a dedication to sustainable investing. Finding a merger partner and successor that shares that same commitment for offering impact-focused solutions, led my search directly to Longwave,” said JSA Managing Principal Jeffrey Scales, CFP®, AIF®. “I’ve also had the pleasure of getting to know Nathan on a professional and personal level for almost a decade, and we hold similar values in our approach to our clients and team members, so I can feel confident they’re in good hands,” he added.

As a result of the partnership, the combined firm will serve new and established clientele throughout New York City vicinity and points north throughout the Hudson Valley. The merger is an alignment of values and capabilities, with both firms having multiple Certified Financial Planner® (CFP) professionals offering boutique financial planning and wealth management. Longwave is looking forward to combining its disciplined and scientific investment philosophy with JSA’s long-standing wisdom and experience in ESG (Environmental, Social, and Governance) impact investing… combining the ‘heart’ of JSA’s investment approach with the process driven ‘brain’.

With the merger, Nathan Munits will serve as CEO and Senior Wealth Advisor, with Jeffrey Scales stepping into the role of Chief Impact Officer. For over three decades, in addition to his leadership role at JSA, Jeff has served as a wealth advisor, pioneer, and relentless advocate for ESG investing, addressing JSA client needs with ESG principles at the core. Together, the firms will help advance their impact-investing missions, including integrating ESG risk factors into client portfolios while continuing to give back to the local communities.

Securities and advisory services through Commonwealth Financial Network®, member FINRA/SIPC, a Registered Investment Adviser. Additional advisory services offered through Longwave Financial LLC are separate and unrelated to Commonwealth. Investing involves risks. ESG strategies may limit available investment options.

About Longwave Financial: Longwave is a boutique financial planning firm located in the New York City and Hudson Valley areas. It specializes in helping passionate, creative and mindful individuals and families address their complex planning concerns through customized and well-crafted planning and investment management. Learn more at longwavefinancial.com.

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