Accessibility Statement Skip Navigation
  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing
  • Login
  • GDPR
  • Create a Free Account
Return to PRWeb homepage
  • News
  • Resources
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
  • Business & Money
      • Auto & Transportation

      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Hamburger menu
  • Cision PRWeb provides efficient communication tools to continuously engage with target audiences across multiple online channels
  • Create a Free Account
    • ALL CONTACT INFO
    • Contact Us


      11AM ET Sunday – 8PM ET Friday

  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR
  • Send a Release
  • Sign up
  • Log in
  • Resources
  • RSS
  • GDPR

Stukent First on the Field with NIL Simulations and Courseware


News provided by

Stukent, Inc.

Apr 18, 2022, 06:25 ET

Share this article

Share toX

Share this article

Share toX

Name, Image, & Likeness Courseware & Simulartion
Name, Image, & Likeness Courseware & Simulartion

Stukent, Inc., a leader in education technology, has built a first-in-the-world simulation and accompanying courseware for higher education: Mimic NIL and Dr. Maribeth Kuzmeski's "Name, Image & Likeness: Personal Branding Strategies for Student-athletes." These materials teach NCAA student-athletes how to capitalize on their new name, image, and likeness (NIL) opportunities.

IDAHO FALLS, Idaho, April 18, 2022 /PRNewswire-PRWeb/ -- Stukent, Inc., a leader in education technology, has built a first-in-the-world simulation and accompanying courseware for higher education: Mimic NIL and Dr. Maribeth Kuzmeski's "Name, Image & Likeness: Personal Branding Strategies for Student-athletes." These materials teach NCAA student-athletes how to capitalize on their new name, image, and likeness (NIL) opportunities.

Mimic NIL is a groundbreaking simulation that helps student-athletes build their NIL portfolios. Its complementary courseware, Kuzmeski's "Name, Image & Likeness," is a complete NIL curriculum that prepares students to define their personal brands, attract sponsorships and deals, engage their social media followers, and so much more.

“My discovery in working on NIL issues is that the student-athletes, even those in not highly promoted sports like equestrian, track and field, and soccer, can gain traction in NIL,” says Dr. Kuzmeski.

Post this

No other educational publisher has created materials of this caliber for higher education.

"I looked for turnkey course materials that contained name, image, and likeness resources for student-athletes," says Dr. Kuzmeski, "but I came up empty-handed. I couldn't find anything on the market that addresses the unique opportunities these athletes have."

For decades, the NCAA prohibited student-athletes from monetizing their NIL. But recent pressure from state legislatures forced the NCAA to reconsider its regulations. On July 1, 2021, student-athletes in the United States gained the right to profit from the commercial use of their NIL. Now, student-athletes may monetize social media promotions, licensing rights, personal appearances, merchandise, sports camps, and more.

With 480,000 NCAA student-athletes across 24 different sports, universities all over the country are considering ways to support their athletes' NIL endeavors.
That's where Stukent comes in, creating materials on the industry's true cutting edge.

"No other publisher has materials like this," says Garrett Brock, Stukent's vice president of marketing. "When we say that Mimic NIL is a 'first-in-the-world' simulation, we're not kidding. Nobody else has built a product that gives students experience developing their NIL like Stukent's simulation and courseware do."

Stukent's NIL materials are the first products in their class — not only was Stukent the first publisher to create NIL materials, but it was the first one to build materials for higher education courses, too. The Mimic NIL simulation and Kuzmeski's "Name, Image & Likeness" courseware are intended to be taught at accredited universities.

"The courseware [and simulation are] designed with student-athletes in mind," Dr. Kuzmeski says. "The resources are customized for their needs and address the current Division I name, image, and likeness regulations."

As a sports enthusiast, award-winning professor, and creator of Oklahoma State University's Brand Squad, Dr. Kuzmeski is uniquely qualified to author NIL materials. Her Brand Squad is a select group of business students trained and certified to assist student-athletes with NIL branding efforts. Dr. Kuzmeski is also the president of Red Zone Marketing, a top consulting firm that helps businesses identify impactful marketing opportunities in the final "20 yards" before closing a deal.

"My discovery in working on NIL issues is that the student-athletes, even those in not highly promoted sports like equestrian, track and field, and soccer, can gain traction in NIL," says Dr. Kuzmeski.

NCAA student-athletes are now in the "red zone" regarding their NIL opportunities, which is why Stukent created Mimic NIL and Kuzmeski's "Name, Image & Likeness." Together, these materials give student-athletes real-world, hands-on experience with NIL concepts, preparing them to make the most of their opportunities. With Mimic NIL, student-athletes can practice new skills and gain industry perspectives without impacting their public brand or reputation.

"Stukent's proprietary Mimic simulations ask students to step into professional roles," says Brock, "and they pack months or even years of on-the-job training into a matter of weeks."

The groundbreaking, first-in-the-world Mimic NIL and Kuzmeski's "Name, Image & Likeness" help student-athletes build the skills they will need to take advantage of their new opportunities, helping them succeed on and off the field.

Media Contact

Garrett Brock, Stukent, Inc., 1 8557885368, [email protected]

SOURCE Stukent, Inc.

Modal title

Contact PRWeb

  • 11AM ET Sunday – 8PM ET Friday
  • Contact Us

About PRWeb

  • About PRWeb
  • Partners
  • Partnership Programs
  • Editorial Guidelines
  • Resources

Why PRWeb

  • Why PRWeb
  • How It Works
  • Who Uses It
  • Pricing

Accounts

  • Create a Free Account
  • Log in
  • Contact Us

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Legal
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 Cision US Inc.