CHICAGO (PRWEB) September 14, 2022
Today, Do What Matters, an inclusion management consultancy designed to help companies go beyond DEI by implementing transformative talent management solutions, announced that Cara Gray has been appointed Chief Marketing Officer, the latest in executive leadership at the firm. Gray previously ran Instagram for Real, a broad-based hyperlocal digital marketing agency for real estate brokers, commercial realtors, construction companies and design firms, as its Founder. She has been working as a Content Producer and Inclusion Management Consultant with Do What Matters since early 2021 and will now work directly with Do What Matters CEO, Lauren Tucker, the maverick known for fearlessly disrupting cultural homogeneity in the advertising and technology world through her firm's unique brand of inclusive talent management.
"We are so excited to welcome Cara to our leadership team," says Lauren Tucker, CEO of Do What Matters. "Cara’s expertise in digital marketing and social media combined with her knowledge and practice of Inclusion Management Consulting make her uniquely qualified to handle the breadth and depth of marketing we need as we continue to roll out inclusive talent solutions and products for our clients."
Effective immediately, Cara Gray will develop and lead all of the marketing initiatives at Do What Matters. Cara will also manage Lauren’s speaking engagements and public relations appearances.
"I am excited about this opportunity to shift to a marketing focus with Do What Matters and partner more closely with Lauren," says Gray. "My mandate is continuing to build and improve our digital marketing as well as guarding our already established brand. The business Lauren built is one that can change talent management as we know it. It’s incredibly exciting. And I look at every piece of marketing as an opportunity to help create that transformation."
Do What Matters is also adding Mel Windley to its roster of Inclusion Management Consultants. Windley brings experience in Business and Marketing Strategy, HR & Training, Multicultural Marketing and Executive Leadership in entrepreneurial, client-side and agency work environments. “As our business continues to grow, we continue to deepen our bench of consultants. Mel is an excellent addition to the team and I am happy to welcome him aboard,” says Lauren Tucker, CEO.
For more information on Cara Gray, Mel Windley and Do What Matters, please visit http://www.LetsDoWhatMatters.com.
About Do What Matters
Do What Matters is a strategic management consultancy designed to help organizations and people leaders to go beyond DEI to discover, practice, and implement transformative talent management solutions for the 21st-century knowledge, information, and service-driven economy. The company is focused on moving organizations from intention and transactional remedies to actual impact with transformational strategies for change. Led by founder and CEO Lauren Tucker, Do What Matters features consultants with 60+ years of operations and change management expertise to bring solution-focused inclusion program designs to improve growth areas directly. For more information, please visit http://www.LetsDoWhatMatters.com.