With so much change in our world, Heartbeat has placed steadfast focus on the things we most value: courage, compassion and diversity.
NEW YORK (PRWEB) January 23, 2023
Leading healthcare marketing agency Heartbeat has been named to the 2023 Ad Age Best Places to Work list, ranking 2 overall in the large agency category. 2023 marks the 3rd consecutive year, and 4th overall, that Heartbeat has been recognized as part of the prestigious Ad Age listing.
The Ad Age Best Places to Work program is an annual ranking of companies that lead the pack in factors ranging from pay and benefits to corporate culture and leadership. The 50 winners include companies across advertising, marketing, and media that have excelled as the industry met with challenges of a weakening economy, changing media market, and a continued tight talent pool.
Over the past decade, Heartbeat has taken root as one of the premier organizations for culture and employee experience. This latest honor marks the company’s 7th straight year with a workplace award from a major industry publication. In addition to previous Best Places to Work selections from Ad Age (2017, 2021, and 2022), Heartbeat is also a 3-time selectee to the MM+M Best Places to Work list (2018, 2019, and 2021).
Diversity and inclusion (D&I) are also key priorities that continue to be demonstrated and celebrated at Heartbeat. With a clear dedication to providing the richest and most rewarding work environment possible, Heartbeat prides itself on ensuring each employee feels a strong sense of belonging within the company. The agency’s commitment to innovative D&I initiatives has also resulted in a Diversity & Inclusion Champion award from Med Ad News in 2020, and most recently, a selection to the Best Companies Group 2022–2023 Inclusive Workplace list.
“With so much change in our world, Heartbeat has placed steadfast focus on the things we most value: courage, compassion and diversity,” noted James Talerico, Heartbeat’s President and Executive Creative Director. “We are diligent about welcoming new folks into our community, cultivating relationships, and helping everyone feel connected to one another. I think people feel that and want to lean into it, no matter who they are or where they’re from.”
The selection process for the Ad Age Best Place to Work list involves data collection from both employers and employees within the company. Employers are asked to submit a detailed report on their demographics, policies, practices, philosophies, and core values, while employees participate in a confidential survey that measures how their employer performs in the key areas they care most about. The Ad Age scoring system factors in employee responses on seven official satisfaction areas, including pay, benefits, culture, environment, perks, employee development, and employee engagement.
While it remains rare for healthcare-focused agencies to be included on the Ad Age list, Heartbeat is no stranger to standing out. In 2022, the agency was 1 of only 6 in the 50-company grouping, and this year, Heartbeat stands as 1 of 4 in the 2023 class, joining fellow Publicis Health agencies Digitas Health and Razorfish Health as elite workplace organizations.
More information about Heartbeat’s selection for the Ad Age Best Places to Work program and the full 2023 list can be found at https://adage.com/2023-best-places-to-work.
ABOUT HEARTBEAT
Heartbeat is a full-service agency for healthcare Challenger Brands. Challengers are playing a high-stakes game—they must battle behemoth market leaders, upend ingrained treatment habits, or transform a “me-too” product into “yes please.”
The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients’ market positions are uniquely owned. Heartbeat designs its organization around a “100% Integration” model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible. It prices work based on outcomes, not outputs. Its innovative model delivers not only alignment but also powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph.
That’s the philosophy, here’s the creds: nearly 300 employees between NYC & LA; multiple agency leaders with decades of tenure; a pile of awards from the likes of the MANNYs, MM+M Awards, OMMAs, and Clios; an industry-leading commitment to diversity & inclusion (with a Med Ad News D&I Champion nod to match); and a President who dared to be quoted as follows: “We celebrate people who stand up and say, ‘You know what? This is dumb.’” Damn straight.
For more information about Heartbeat, please email marketing@weareheartbeat.com.