The Spearhead Group Announces Bottle2Bag™ Sustainable Packaging Program

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Food, spirits, and beverage clients can reduce environmental impact and realize new savings.

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The Spearhead Group, a global packaging company focused on sustainability, is launching Bottle2Bag™, a luxury textile bag solution made from recycled plastic bottles. Through an innovative production process, Bottle2Bag converts used plastic bottles (rPET) into luxury textiles to make premium product bags for clients.

“The addition of Bottle2Bag to our offerings dramatically increases the sustainable textile packaging options available for brands,” says Heather Fritzsche, CEO and Co-founder of The Spearhead Group. “Spirits, food, and beverage brands rely on custom textile bags to create strong packaging statements that reinforce brand identity. Bottle2Bag is a win-win for high-volume clients seeking to sustainably secure their long-term packaging needs at the most affordable prices. We are so proud to deliver on our promise to Spearhead’s core values of ‘Sustainability and Diversity’ with this new offering.”

The Spearhead Group has managed a vertically integrated textile bag assembly production facility for many years. The latest addition of rPET fabrication allows Spearhead to offer one of the largest and most affordable sustainable textile options on the market today. Bottle2Bag is unique in the industry because the fabrics are directly woven onsite from rPET without the need for a separate fabric supplier, greatly increasing the traceability and uniformity of the end product. Bottle2Bag enables heightened quality control, texture, and color consistency, delivering a breakthrough solution for clients to work with recycled materials. The Spearhead Group is currently working with various spirits clients to implement Bottle2Bag solutions that maximize sustainability and brand impact.

Spearhead predicts that switching to this rPET material for a year could save about 1,700 tons of CO2 emissions and 60 million water bottles from going into the landfill (about 30,000 cubic yards of saved landfill), and up to 16,300 barrels of oil overall.

To receive more information about The Spearhead Group and to request interviews, please reach out to Samantha Rissling ( or Claire Martin (

About The Spearhead Group
A leader in packaging innovation and sustainable solutions for food, spirits, and beverage brands, The Spearhead Group delivers customized packaging from creative brand design to manufacturing through Physical Brand Enhancements™ that enable clients to stand apart from the competition. Founded in 2018 by Heather Fritzsche, CEO, and Robert Catalano, Chief Innovation Officer, the Spearhead team brings more than 50 years of collective experience enriched by Pioneer Partners around the world. The result: a proprietary packaging process and unparalleled relationships that ensure the execution of high-value business and brand-building goals for each client. Headquartered in Pennsylvania, The Spearhead Group manages client-facing Packaging Innovation Centers in Louisville, Kentucky and Yardley, Pennsylvania with additional operations in Mexico and China. The Spearhead Group is certified by the Women’s Business Enterprise National Council (WBENC) and is a member of Women of the Vine & Spirits. The company also funds Spearhead Project Earth™, an independent non-profit foundation founded to support the environmental protection of global waterways. Find out more at and on LinkedIn or Instagram.


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Samantha Rissling