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Reistor makes its red-carpet debut at the 76th annual Cannes Film Festival
  • USA - English


News provided by

Reistor Life LLP

May 26, 2023, 10:00 ET

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Mehma Singh the founder of Reistor debuts at Cannes
Mehma Singh the founder of Reistor debuts at Cannes

MUMBAI, India (PRWEB) May 26, 2023 -- The 76th annual Cannes Film Festival became a platform for homegrown Indian label @Reistor to showcase its distinctive style on a global stage. Invited personally by Mastercard, Reistor had the privilege of dressing VVIPs, celebrities, and influencers at the luxurious Hotel Barrière Le Majestic Cannes guest lounge. Mehma Singh, the founder and creative director of Reistor, brought sustainable red-carpet fashion to life, captivating attendees with their vision.

Mehma Singh set out with a clear objective: to create jaw-dropping red-carpet ensembles that combine elegance with environmental consciousness. Reistor successfully achieved this, presenting impeccable designs crafted from sustainable fabrics such as TencelTM, BembergTM, and organic cotton. Moreover, the brand collaborated with local artisans, who skillfully added hand-embroidered embellishments to these exquisite masterpieces. The excitement surrounding Reistor's presence at Cannes was genuinely palpable.

The versatility of Reistor's looks at Cannes amazed onlookers as they effortlessly transformed from red carpet glamour to stunning day or night outfits with just a few adjustments. Detachable bows and trains added a touch of elegance to the ensembles, while every trim used was biodegradable and designed for longevity. Reistor showcased a perfect fusion of cozy and sustainable fashion, leaving a lasting impression on all who witnessed it.

Despite being a newcomer to the fashion scene, Reistor brings substantial expertise to the textile industry. The brand's core values lie in inclusivity, celebrating fashion for all individuals. Comfort and sustainability form a dynamic duo, ensuring everyone can feel fabulous in Reistor's designs. Reistor embraces transparency by openly sharing details about its supply chain and production process, leaving no stone unturned.

In their relentless pursuit of innovation, Reistor loves to challenge conventions and keep things fresh. Continuously exploring exciting fabrics that align perfectly with their mission, they have curated a collection featuring heavenly hemp, divine TencelTM, BembergTM, and organic cotton, among others. Furthermore, Reistor's recent collection, including cozy linen and organic cotton, is conveniently available for purchase online through renowned platforms like Madewell and J.Crew. With Reistor, the world of fun and sustainable fashion is at your fingertips.

Mehma Singh, the mastermind behind Reistor, represents a true fashion force. As fourth-generation fashion and textile entrepreneurs, they infuse the brand with an extra spark of excitement. Combining comfort, style, and mindfulness, every creation by Mehma Singh is a joy to wear. Sustainability lies at the heart of Reistor's collections, embodying their belief in a fabulous and responsible fashion. With a mission to bring cozy, fun, and sustainable style to every corner of the world, Reistor invites you to join the party and embrace its vibrant world.

Harjas Singh, Reistor Life LLP, https://reistor.com/, 91 09820224804, [email protected]

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