Integrate Welcomes BG Weiss as New Chief Revenue Officer to Bolster SaaS Division
Boulder, CO (PRWEB) August 08, 2023 -- Integrate, a trailblazer in B2B Precision Demand Marketing (PDM), proudly announces the arrival of BG Weiss as Chief Revenue Officer for its SaaS division. Weiss, a veteran in the CRO and GTM sectors, comes to Integrate armed with extensive success from tenures at Thankful.ai, Huron Digital, MTX Group, Orbital Systems, Appirio, and Tracker Corp.
“BG's industry-specific experience and sales prowess make him a valuable addition to the Integrate team,” states Jeremy Bloom, Integrate's co-founder and CEO. "In a rapidly shifting B2B landscape, our Platform is poised to reshape the marketing tech stack. I anticipate great things as BG and I collaborate to explore new market opportunities and augment revenue growth."
Weiss' rich history of global partnerships with Fortune 500 entities spans SaaS, software, Media, CX, HCM, AI, consulting, and the renewables industry. Apart from corporate accomplishments, he founded the American Garden Project, a non-profit committed to combating childhood obesity through the inception of garden-based nutritional programs in schools across the nation. A UC Berkeley alumnus, Weiss holds a master's degree from UCSF and an Executive MBA with a Sustainability Management focus from Presidio Graduate School.
Weiss shares, “As a sales leader, I'm drawn to companies with massive market potentials underpinned by smart, ambitious, and authentic leadership. Integrate's unique position makes it an exciting opportunity and I look forward to fostering growth alongside this talented team."
Tom Click, former SVP of Sales at Integrate, steps into the role of CRO for the company’s Media division, partnering with Weiss to ensure continued progress and results.
Reflecting on his 11-year tenure at Integrate, Click states, “Having watched the company expand alongside the B2B marketing industry while maintaining its dedication to customers, I'm thrilled to take on a more targeted role with our media clients and partner with BG to drive Integrate's future success.”
About Integrate
Integrate empowers marketing campaigns by orchestrating, governing, and measuring across numerous demand channels. Their tools help marketers craft cross-channel buyer experiences, uphold data integrity, assess program impact, and strategize future investments. Integrate collaborates with high-growth and enterprise organizations like Salesforce, Microsoft, Akamai, and Pluralsight to execute Precision Demand Marketing strategies. The Demand Acceleration Platform by Integrate delivers personalized buying experiences, reaching the right buyer with the appropriate message at the optimal time, converting more leads into revenue. For more information, visit http://www.integrate.com or engage with us on LinkedIn, Facebook, Twitter and Instagram.
Erica Perng, Integrate, http://www.integrate.com, 1 (866) 478-0326, [email protected]
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