Old Trapper Partners with the 2023 Phillips 66 Big 12 Basketball Championships

Share Article

Official Beef Jerky of the Big 12 Conference

Old Trapper announced that they are an Official Sponsor of the 2023 Phillips 66 Big 12 Men's and Women’s Basketball Championship that will be held at T-Mobile Center and Municipal Auditorium respectively in downtown Kansas City from Wednesday March 8 through Sunday March 12.

As part of their presence at the championship, Old Trapper will feature an onsite activation at the fan fest area during the quarterfinal and semifinal rounds. Fans will be able to play against one another in Pop-a-Shot and have a chance to enter to win their own Pop-a-Shot basketball hoop. An on-site fan photo booth will also be available for group and individual photos, and plenty of free samples of Old Trapper beef jerky will be provided.

“As the Official Beef Jerky of the Big 12 Conference, we are proud to be an official sponsor of this year’s Big 12 men’s and women’s basketball championships for the first time,” said Robert Leary, Chief Marketing Officer of Old Trapper. “We’ve enjoyed cheering the teams on throughout the season, and we are looking forward to the exciting championships as the athletes battle it out on the court for this year’s title. As part of our expanded partnership with the Big 12 which we announced last year, we are excited to support the athletes in the tournament, and engage with the fans at the fan fest event.”

“We appreciate the opportunity to build off our existing partnership with Old Trapper to include activation around our basketball championships,” said Sean Desmond, Big 12 Conference Vice President – Sales. “The FanFest is an integral part of the fan experience, and one of the many elements that makes our championship week in Kansas City so unique.”

About Old Trapper Smoked Products
Old Trapper Smoked Products has produced its signature line of authentic handmade beef jerky from its headquarters in Forest Grove, Oregon since 1969. That 50+ years of experience, complemented by continued investments in state-of-the-art processes, result in top-quality products that are distributed nationwide. A family-run business, Old Trapper has been recognized as Category Captain by Convenience Store News, and offers a full line of high-quality, naturally smoked meat snacks using only the best lean strips of beef, the freshest seasoning ingredients and real wood-fired smoke. For more information, please visit http://www.OldTrapper.com.

About Big 12 Conference
The Big 12 Conference is currently comprised of 10 Universities – Baylor, Iowa State, Kansas, Kansas State, Oklahoma, Oklahoma State, TCU, Texas, Texas Tech and West Virginia. On July 1, 2023, the Conference will add BYU, UCF, Cincinnati and Houston. The Big 12 is an NCAA Division I intercollegiate athletics conference that encompasses five states with over 40 million people within its geographic footprint. In its 27th year, the Conference has produced over 780 Academic All-America selections and claimed national championship team titles in 20 of its 23 sponsored sports. Its student-athletes and teams have combined for 718 individual NCAA titles and 78 team national championships. Nearly 5,000 student-athletes from across the United States and around the World compete annually under the Big 12 banner. For more information, visit Big12Sports.com and follow the Conference on Facebook (Facebook.com/Big12), Twitter (@Big12Conference), Instagram (Instagram.com/big12conference/) and YouTube (YouTube.com/Big12Conference).

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Kristyn Ristaino