CHICAGO, May 21, 2019 /PRNewswire-PRWeb/ -- The 25th annual Communicator Awards honors six of mStoner's clients with three Awards of Excellence and three Awards of Distinction.
With thousands of entries received from across the United States and around the world, the Communicator Awards is one of the largest and most competitive awards programs honoring creative excellence by communications professionals.
University of North Dakota, Park University, and Touro College & University System received top marks and the highest honor, the Communicator Award of Excellence, in the School/University category.
Park's new site increased inquiries by 17% and applications from the website by 13%. "Now we have a seamless way for people to identify what type of student they are, get quickly off of our homepage and into the funnel, and then get the information they need that's relevant just to them. The user experience is really thought out and more individualized," said Aimee Patton, director of marketing, Park University.
With a new content strategy and an improved user experience on academic program pages, UND's site is also significantly impacting recruitment. "The new site generates leads at 5x the rate of the old site!" says Tera Buckley, assistant director of marketing and creative services at UND. "We tried very hard to differentiate each program, to give a prospective student a reason to want more information about it."
Three Communicator Awards of Distinction were given to sites for Texas Woman's University Library, Carleton College Admissions, and Medill at Northwestern University.
About mStoner
mStoner, Inc. is a digital-first creative agency committed to great work, beautiful design, and powerful storytelling. We craft powerful, tailored, human-centric experiences to illuminate your brand and allow you to tell the story only you can tell. We connect you with the right audience at the right time so you can form right-fit relationships. We position your team for improved productivity, sustainable growth, internal alignment, and proof-positive success. And we aim to make your job fun again and help you create inspired work that you are proud to show off. Since 2001, we've worked with more than 350 colleges, universities, and professional schools in the U.S. and abroad. For much more, visit our website at mStoner.com.
SOURCE MSTONER
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